Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Mon, Dec. 10 2012

Wide (1000+)

#TitleMon, Dec. 10 2012LocationsAvg.TotalWks.Dist.
1Skyfall$888,168-66%3,401-62$261$262,288,4495Sony / Columbia
2Lincoln$785,424-66%2,014-4$390$97,922,8715Disney / DreamWorks
3The Twilight Saga: Breaking Dawn - Part 2$712,174-70%3,646-362$195$269,403,2034Lionsgate / Summit
4Life of Pi$687,721-71%2,94618$233$61,636,0143Fox
5Rise of The Guardians$481,744-85%3,639-33$132$62,255,9363Paramount / DreamWorks
6Playing For Keeps (2012)$416,933-67%2,837--$147$6,167,2211FilmDistrict
7Killing Them Softly$305,236-59%2,4240$126$12,135,8742Weinstein Company
8Red Dawn (2012)$296,287-71%2,754-27$108$37,537,2073FilmDistrict
9Flight$291,980-64%2,431-172$120$86,494,5216Paramount
10Wreck-It Ralph$252,041-82%2,746-341$92$164,654,9756Disney
11The Collection$136,223-67%1,4030$97$5,591,5512LD Entertainment
12End of Watch$93,060-58%1,2491225$75$40,082,82612Open Road

Limited (100 — 999)

#TitleMon, Dec. 10 2012LocationsAvg.TotalWks.Dist.
1Silver Linings Playbook$190,253-66%3710$513$14,154,6584Weinstein Company
2Anna Karenina (2012)$170,715-63%42238$405$6,773,7574Focus
3Argo$128,879-65%944-99$137$103,288,8949Warner Bros.
4Hitchcock$70,136-65%181131$387$1,731,8063Fox Searchlight
5Taken 2$33,580-65%430-66$78$137,733,88410Fox
6The Sessions$25,870-55%197-29$131$4,974,2128Fox Searchlight
7Pitch Perfect$23,220-64%387-16$60$63,540,62811Universal
8Cloud Atlas$21,591-63%191-3$113$26,474,5627Warner Bros.
9Talaash$19,351-85%162-12$119$2,448,2702Reliance Entertainment
10Looper$15,416-58%232--$66$66,161,49611Sony / TriStar
11The Perks of Being A Wallflower$12,878-64%175-14$74$16,871,27112Lionsgate / Summit
12Alex Cross$11,153-63%214100$52$25,629,0508Lionsgate / Summit
13The Man With the Iron Fists$10,860-60%1817$60$15,532,9206Universal
14Seven Psychopaths$8,219-57%141-21$58$14,912,1049CBS Films

Platform (1 — 99)

#TitleMon, Dec. 10 2012LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$8,859-24%520$170$10,137,90234Warner Bros. / IMAX
2A Late Quartet$8,687-61%63-11$138$1,004,3296Entertainment One / RKO
3Hyde Park on Hudson$8,059-65%4--$2,015$89,4211Focus
4The Polar Express (2012 re-issue)$7,044-78%171$414$321,8113Warner Bros.
5Sinister$3,721-62%77-11$48$47,827,5759Lionsgate / Summit
6Ice Age: Continental Drift$3,487-79%90-12$39$160,956,71122Fox
7Born to Be Wild 3D$3,105-55%300$104$21,479,02788Warner Bros. / IMAX
8ParaNorman$2,958-77%81-23$37$55,928,73717Focus
9Chasing Mavericks$2,907-57%67-12$43$5,877,4777Fox
10Silent Hill: Revelation 3D$2,559-66%76-48$34$17,509,9987Open Road
11Hecho en Mexico$2,443-79%2614$94$123,9152Lionsgate / Pantelion
12Trouble with the Curve$1,994-54%71-29$28$35,756,54912Warner Bros.
13House at the End of the Street$1,973-69%68-40$29$31,590,90512Relativity Media
14Fun Size$1,904-80%80-36$24$9,404,3147Paramount
15The Dark Knight Rises$1,904-67%62-18$31$448,132,54621Warner Bros.
16Paranormal Activity 4$1,512-62%48-22$32$53,746,9268Paramount
17Arbitrage$1,333-66%25-10$53$7,878,77413Roadside Attractions
18The Master$1,233-72%230$54$15,896,97213Weinstein Company
19This Must Be the Place$695-52%5-2$139$137,0346Weinstein Company
20Diary of a Wimpy Kid: Dog Days$623-89%47-5$13$48,985,41619Fox
21The Rabbi's Cat$352-81%1--$352$4,6531GKIDS
22The Intouchables$323-40%12-7$27$13,049,40129Weinstein Company
23Escape Fire: The Fight To Rescue American Healthcare$36-56%2--$18$83,91210Roadside Attractions