Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Mon, Dec. 17 2012

Wide (1000+)

#TitleMon, Dec. 17 2012LocationsAvg.TotalWks.Dist.
1The Hobbit: An Unexpected Journey$7,738,293-61%4,045--$1,913$92,355,5961Warner Bros. / New Line
2Lincoln$805,916-57%2,285271$353$108,493,2356Disney / DreamWorks
3Skyfall$701,272-59%2,924-477$240$272,623,0676Sony / Columbia
4Life of Pi$603,315-63%2,548-398$237$70,175,7874Fox
5The Twilight Saga: Breaking Dawn - Part 2$523,728-62%3,042-604$172$277,349,8715Lionsgate / Summit
6Rise of The Guardians$493,963-78%3,387-252$146$71,579,2314Paramount / DreamWorks
7Playing For Keeps (2012)$332,962-57%2,8403$117$11,070,4972FilmDistrict
8Wreck-It Ralph$257,756-74%2,249-497$115$168,979,3487Disney
9Flight$232,100-55%1,823-608$127$89,650,8047Paramount
10Red Dawn (2012)$230,197-63%2,250-504$102$41,134,5024FilmDistrict
11Killing Them Softly$144,793-50%1,427-997$101$14,285,2253Weinstein Company

Limited (100 — 999)

#TitleMon, Dec. 17 2012LocationsAvg.TotalWks.Dist.
1Silver Linings Playbook$255,344-57%3710$688$17,234,6675Weinstein Company
2Argo$144,133-56%667-277$216$105,099,21210Warner Bros.
3Anna Karenina (2012)$142,370-55%409-13$348$8,522,8875Focus
4Hitchcock$135,825-57%561380$242$3,207,6964Fox Searchlight
5The Collection$66,874-52%621-782$108$6,587,6683LD Entertainment
6Taken 2$33,689-54%339-91$99$138,166,18211Fox
7Pitch Perfect$31,540-50%332-55$95$63,900,96312Universal
8The Sessions$16,443-61%151-46$109$5,224,9819Fox Searchlight
9The Perks of Being A Wallflower$14,364-43%125-50$115$17,022,37713Lionsgate / Summit
10End of Watch$13,350-52%172-1077$78$40,483,28613Open Road
11Looper$13,344-49%190-42$70$66,318,38912Sony / TriStar
12Talaash$11,181-76%113-49$99$2,717,6643Reliance Entertainment
13Sinister$9,925-55%184107$54$47,927,36910Lionsgate / Summit
14Seven Psychopaths$8,874-28%100-41$89$14,998,63510CBS Films
15Alex Cross$8,176-57%175-39$47$25,747,9339Lionsgate / Summit
16Paranormal Activity 4$6,906-60%157109$44$53,815,1409Paramount
17The Man With the Iron Fists$6,295-48%105-76$60$15,614,8407Universal

Platform (1 — 99)

#TitleMon, Dec. 17 2012LocationsAvg.TotalWks.Dist.
1Hyde Park on Hudson$31,659-62%3632$879$436,4752Focus
2Cloud Atlas$13,949-49%98-93$142$26,637,1728Warner Bros.
3The Polar Express (2012 re-issue)$11,221-52%14-3$802$460,6634Warner Bros.
4To the Arctic 3D$9,6556%520$186$10,217,72335Warner Bros. / IMAX
5A Late Quartet$8,846-40%46-17$192$1,093,1847Entertainment One / RKO
6Born to Be Wild 3D$6,86525%300$229$21,516,17089Warner Bros. / IMAX
7Ice Age: Continental Drift$3,096-77%84-6$37$161,014,48723Fox
8The Master$2,417-28%14-9$173$15,914,91614Weinstein Company
9The Intouchables$1,974-68%2513$79$13,071,87530Weinstein Company
10ParaNorman$1,934-80%61-20$32$55,966,86918Focus
11Hecho en Mexico$1,336-77%10-16$134$147,2723Lionsgate / Pantelion
12House at the End of the Street$965-66%41-27$24$31,608,56313Relativity Media
13Arbitrage$956-60%10-15$96$7,891,65714Roadside Attractions
14This Must Be the Place$610-33%3-2$203$142,8527Weinstein Company