Grosses

With $36.25M 'Dawn of the Planet of the Apes' Holds off 'The Purge: Anarchy' ($29.8M), 'Planes: Fire and Rescue' ($17.5M) and 'Sex Tape' ($14.6M)July 21, 2014 12:48 PM

by Daniel Garris

As was widely expected, Fox's Dawn of the Planet of the Apes held onto first place this weekend with $36.25 million. The critically acclaimed 3D sci-fi action sequel was down 50 percent from last weekend, which represented a very healthy second weekend hold for a blockbuster level film in the middle of summer. The film's second weekend hold was quite similar to the 49 percent 2011's Rise of the Planet of the Apes fell when it grossed $27.83 million during its second weekend of release. With a ten-day start of $139.21 million, Dawn of the Planet of the Apes is running an impressive 32 percent ahead of the $105.21 million ten-day take of Rise of the Planet of the Apes. This weekend's hold is a strong sign for Dawn of the Planet of the Apes going forward, though the film will also soon be facing more direct competition from the likes of Universal's Lucy, Paramount's Hercules and Disney's Guardians of the Galaxy.

Universal's The Purge: Anarchy was easily the strongest of the weekend's three new wide releases, with a second place take of $29.82 million. The sequel to last year's break-out horror film debuted in line with expectations. However, the film did open 12 percent below the $34.06 million debut of The Purge. The Purge: Anarchy took in $13.01 million on Friday (which included an estimated $2.6 million from Thursday night shows), fell 27 percent on Saturday to gross $9.51 million and fell just 23 percent on Sunday to take in $7.29 million. That placed the film's opening weekend to Friday ratio at 2.29 to 1, which represented a bit less initial front-loading than the 2.03 to 1 ratio registered by The Purge. The Purge: Anarchy will hope to hold up a bit better than The Purge did, in part from not having to face competition from the likes of Man of Steel and World War Z. The Purge: Anarchy received a solid B rating on CinemaScore. The audience breakdown for the film skewed slightly towards female moviegoers (52 percent) and towards moviegoers under the age of 25 (61 percent).

Planes: Fire and Rescue debuted in third with $17.51 million. The modestly budgeted computer animated sequel from Disney opened slightly below pre-release expectations and 21 percent below the $22.23 million debut of Planes last summer. While this summer has had a relatively limited amount of choices for family audiences, Planes: Fire and Rescue may have failed to have capitalized from the fairly empty family marketplace due in part to arriving in theatres so soon after its predecessor. Planes: Fire and Rescue opened with $6.37 million on Friday, increased 4 percent on Saturday to take in $6.61 million and fell 31 percent on Sunday to gross $4.53 million. That gave the film an opening weekend to Friday ratio of 2.75 to 1. Planes: Fire and Rescue received a strong A rating on CinemaScore. The audience breakdown for the film was split evenly between genders and skewed towards moviegoers 25 years and younger (59 percent). Family audiences represented 78 percent of the film's overall audience.

Sony's Sex Tape debuted in fourth with a significantly poorer than expected $14.61 million. The R-rated comedy starring Cameron Diaz and Jason Segel opened a disappointing 54 percent softer than the $31.60 million start of 2011's Bad Teacher. Sex Tape appears to have been hurt from both its poor critical reviews and from arriving in the marketplace on the heels of a number of successful comedies over the past few months (The Other Woman, Neighbors, 22 Jump Street and Tammy). Sex Tape opened with $5.67 million on Friday (which included an estimated $1.1 million from Thursday night shows), fell 7 percent on Saturday to gross $5.28 million and declined 31 percent on Sunday to gross $3.66 million. That placed the film's opening weekend to Friday ratio at 2.58 to 1. While Sex Tape could be helped out going forward by the lack of new comedies entering the marketplace over the next few weeks, its troubling C+ rating on CinemaScore isn't a good early sign. The audience breakdown for Sex Tape skewed slightly towards female moviegoers (53 percent) and moviegoers 30 years and over (52 percent).

Transformers: Age of Extinction rounded out the weekend's top five with $9.85 million. The fourth installment of Paramount's blockbuster sci-fi action franchise finally stabilized this weekend, as it was down a solid 40 percent. Transformers: Age of Extinction has grossed $227.00 million through 24 days of release. While that already makes the film one of the year's highest grossing releases thus far domestically, it is also a significant 28.5 percent softer than the $317.37 million 24-day take of 2011's Transformers: Dark of the Moon.

Warner's Tammy placed in sixth with $7.40 million. The Melissa McCarthy comedy vehicle was down a solid 41 percent and was likely helped out a bit this weekend by the poorer than expected start of Sex Tape. Tammy has grossed a very solid $71.05 million in 19 days, which already gives the film a current total gross to opening weekend ratio of 3.29 to 1.

On the platform front, IFC Films' Boyhood maintained momentum nicely this weekend by taking in $1.17 million from 34 locations. That gave the film a strong per-location average of $34,418 for the frame and represented a 202 percent increase over last weekend's five-location start. Boyhood has grossed a strong $1.79 million in ten days of platform release and will expand into additional locations next weekend.

Daily Domestic Gross Thu, Jan. 3 2013

Wide (1000+)

#TitleThu, Jan. 3 2013LocationsAvg.TotalWks.Dist.
1Django Unchained$3,884,067-15%3,0100$1,290$86,269,3771Weinstein Company
2The Hobbit: An Unexpected Journey$3,839,170-14%4,1000$936$246,289,5073Warner Bros. / New Line
3Les Miserables (2012)$3,306,450-8%2,8146$1,175$87,487,4801Universal
4Parental Guidance$1,836,513-14%3,3678$545$42,635,0791Fox
5Jack Reacher$1,743,362-10%3,3520$520$55,504,3412Paramount
6This is 40$1,544,420-12%2,9141$530$45,901,8452Universal
7Lincoln$976,331-7%1,9660$497$138,675,2198Disney / DreamWorks
8Monsters, Inc. 3D$961,825-10%2,6180$367$23,993,6492Disney
9The Guilt Trip$885,524-7%2,4310$364$26,676,9342Paramount
10Rise of The Guardians$781,314-11%2,0550$380$94,552,0846Paramount / DreamWorks
11Skyfall$682,754-9%1,6370$417$293,729,5708Sony / Columbia
12Life of Pi$615,750-7%1,17867$523$88,226,0966Fox
13The Twilight Saga: Breaking Dawn - Part 2$351,025-7%1,1918$295$287,756,2867Lionsgate / Summit

Limited (100 — 999)

#TitleThu, Jan. 3 2013LocationsAvg.TotalWks.Dist.
1Silver Linings Playbook$604,060-6%7450$811$31,060,0597Weinstein Company
2Wreck-It Ralph$336,313-11%9130$368$177,319,9169Disney
3Cirque du Soleil: Worlds Away$325,745-9%8400$388$9,592,9302Paramount
4Argo$133,095-6%3450$386$109,317,69812Warner Bros.
5Anna Karenina (2012)$96,9129%218-19$445$11,173,6097Focus
6Hitchcock$61,0112%349-2$175$5,337,3786Fox Searchlight
7Flight$59,995-4%4000$150$92,234,0579Paramount
8Red Dawn (2012)$55,076-1%42523$130$43,695,7706FilmDistrict
9Taken 2$37,7131%232-8$163$139,076,96813Fox
10Pitch Perfect$28,365-6%183-7$155$64,527,10314Universal
11The Perks of Being A Wallflower$21,0960%125-1$169$17,398,29015Lionsgate / Summit
12Playing For Keeps (2012)$20,517-4%2680$77$12,798,4634FilmDistrict
13End of Watch$16,3501%162-10$101$40,824,71315Open Road

Platform (1 — 99)

#TitleThu, Jan. 3 2013LocationsAvg.TotalWks.Dist.
1Zero Dark Thirty$73,457-5%50$14,691$1,710,1322Sony / Columbia
2Hyde Park on Hudson$65,2734%845$777$2,178,6034Focus
3The Impossible$28,385-5%150$1,892$657,0292Lionsgate / Summit
4To the Arctic 3D$26,80316%520$515$10,585,12537Warner Bros. / IMAX
5Promised Land (2012)$25,7461%25--$1,030$345,5281Focus
6The Sessions$12,93917%805$162$5,574,99111Fox Searchlight
7A Late Quartet$10,760-4%37-2$291$1,317,2829Entertainment One / RKO
8Born to Be Wild 3D$9,23312%300$308$21,660,35291Warner Bros. / IMAX
9Not Fade Away$7,8523%1916$413$146,7982Paramount Vantage
10Ice Age: Continental Drift$7,717-8%62-2$124$161,168,96225Fox
11Sinister$7,046-8%820$86$48,086,90312Lionsgate / Summit
12Killing Them Softly$6,733-6%680$99$14,863,8245Weinstein Company
13Alex Cross$4,586-2%771$60$25,888,41211Lionsgate / Summit
14Paranormal Activity 4$3,794-13%500$76$53,900,33511Paramount
15Cloud Atlas$3,412-20%450$76$26,800,68910Warner Bros.
16The Intouchables$3,20211%114$291$13,145,12032Weinstein Company
17The Master$3,01818%130$232$15,969,47316Weinstein Company
18ParaNorman$1,929-12%22-1$88$56,003,05120Focus
19Talaash$1,084-60%16-9$68$2,863,8105Reliance Entertainment
20Arbitrage$853-19%72$122$7,913,43716Roadside Attractions