Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Wed, Jan. 9 2013

Wide (1000+)

#TitleWed, Jan. 9 2013LocationsAvg.TotalWks.Dist.
1Django Unchained$1,882,028-22%3,0100$625$112,462,6792Weinstein Company
2Les Miserables (2012)$1,292,280-21%2,90490$445$107,684,8002Universal
3The Hobbit: An Unexpected Journey$1,174,496-25%3,755-345$313$267,891,7774Warner Bros. / New Line
4Texas Chainsaw 3D$837,697-28%2,654--$316$24,897,6011Lionsgate
5Jack Reacher$733,622-25%3,288-64$223$67,116,4073Paramount
6This is 40$688,785-19%2,93117$235$56,424,1353Universal
7Lincoln$502,626-7%1,901-65$264$145,542,8879Disney / DreamWorks
8Parental Guidance$481,171-28%3,3681$143$54,070,2082Fox
9The Guilt Trip$347,271-21%2,312-119$150$32,235,1903Paramount
10Promised Land (2012)$298,640-18%1,6761651$178$5,332,7952Focus
11Skyfall$240,281-16%1,307-330$184$297,549,7649Sony / Columbia
12Monsters, Inc. 3D$183,051-23%2,103-515$87$28,673,5503Disney
13Rise of The Guardians$83,811-24%1,507-548$56$97,601,7817Paramount / DreamWorks

Limited (100 — 999)

#TitleWed, Jan. 9 2013LocationsAvg.TotalWks.Dist.
1Silver Linings Playbook$360,900-12%7450$484$35,737,7708Weinstein Company
2Life of Pi$228,347-24%965-213$237$91,796,1357Fox
3The Impossible$213,702-13%572557$374$4,088,7713Lionsgate / Summit
4Cirque du Soleil: Worlds Away$100,338-16%817-23$123$11,206,8873Paramount
5Hyde Park on Hudson$97,940-7%222138$441$3,497,3465Focus
6The Twilight Saga: Breaking Dawn - Part 2$92,914-13%825-366$113$289,434,9808Lionsgate / Summit
7Argo$73,174-8%302-43$242$110,313,48613Warner Bros.
8Anna Karenina (2012)$45,577-12%163-55$280$11,670,9218Focus
9Wreck-It Ralph$43,992-15%709-204$62$178,676,44910Disney
10Not Fade Away$29,211-12%565546$52$504,8283Paramount Vantage
11Flight$26,291-9%250-150$105$92,564,63010Paramount
12Hitchcock$17,420-8%118-231$148$5,540,5777Fox Searchlight
13Taken 2$16,580-7%213-19$78$139,336,01214Fox
14Cloud Atlas$11,675-18%155110$75$26,940,78111Warner Bros.
15Red Dawn (2012)$11,237-18%252-173$45$43,916,1687FilmDistrict
16Pitch Perfect$9,900-8%165-18$60$64,687,22815Universal
17End of Watch$7,3011%140-22$52$40,913,95516Open Road
18Playing For Keeps (2012)$4,985-11%139-129$36$12,866,8435FilmDistrict

Platform (1 — 99)

#TitleWed, Jan. 9 2013LocationsAvg.TotalWks.Dist.
1Zero Dark Thirty$273,715-3%6055$4,562$5,202,6713Sony / Columbia
2The Perks of Being A Wallflower$7,844-14%98-27$80$17,505,21916Lionsgate / Summit
3To the Arctic 3D$7,5444%520$145$10,682,14738Warner Bros. / IMAX
4The Sessions$7,244-1%41-39$177$5,653,65312Fox Searchlight
5A Late Quartet$5,270-22%23-14$229$1,372,21310Entertainment One / RKO
6Killing Them Softly$4,091-8%51-17$80$14,916,6126Weinstein Company
7Born to Be Wild 3D$3,65528%300$122$21,701,18192Warner Bros. / IMAX
8The Intouchables$3,52736%110$321$13,168,80733Weinstein Company
9Ice Age: Continental Drift$1,481-10%53-9$28$161,209,68726Fox
10The Master$1,410-32%12-1$118$15,984,66717Weinstein Company
11Talaash$619-1%8-8$77$2,871,9006Reliance Entertainment
12Arbitrage$218-37%4-3$55$7,916,73517Roadside Attractions
13Escape Fire: The Fight To Rescue American Healthcare$20676%1--$206$87,21014Roadside Attractions