Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Thu, Jan. 17 2013

Wide (1000+)

#TitleThu, Jan. 17 2013LocationsAvg.TotalWks.Dist.
1Zero Dark Thirty$1,830,748-1%2,9372877$623$38,344,7574Sony / Columbia
2Gangster Squad$1,292,013-5%3,103--$416$23,110,0601Warner Bros.
3Django Unchained$1,046,132-3%3,0122$347$130,118,7353Weinstein Company
4Les Miserables (2012)$951,2758%2,92723$325$122,558,0203Universal
5A Haunted House$782,0311%2,160--$362$21,613,1791Open Road
6The Hobbit: An Unexpected Journey$662,3484%3,012-743$220$280,989,7415Warner Bros. / New Line
7Lincoln$603,8042%2,027126$298$155,136,07910Disney / DreamWorks
8Jack Reacher$372,1923%2,707-581$137$74,177,3334Paramount
9Parental Guidance$345,0328%2,957-411$117$62,025,1543Fox
10This is 40$336,5250%2,320-611$145$62,881,0004Universal
11Texas Chainsaw 3D$270,366-8%2,6595$102$32,192,9382Lionsgate
12The Guilt Trip$160,5909%1,606-706$100$35,092,5844Paramount
13Promised Land (2012)$133,6144%1,647-29$81$7,412,0863Focus
14Monsters, Inc. 3D$93,84611%1,127-976$83$30,940,5154Disney

Limited (100 — 999)

#TitleThu, Jan. 17 2013LocationsAvg.TotalWks.Dist.
1Silver Linings Playbook$653,6381%81065$807$43,959,2709Weinstein Company
2Life of Pi$238,3881%757-208$315$95,837,3058Fox
3The Impossible$223,69412%808236$277$7,716,5654Lionsgate / Summit
4Argo$206,4680%621319$332$112,521,55414Warner Bros.
5Skyfall$132,3454%823-484$161$299,887,07410Sony / Columbia
6Hyde Park on Hudson$65,4705%24624$266$4,441,5336Focus
7The Twilight Saga: Breaking Dawn - Part 2$49,7551%542-283$92$290,380,0239Lionsgate / Summit
8Rise of The Guardians$46,7018%905-602$52$98,936,3638Paramount / DreamWorks
9Cirque du Soleil: Worlds Away$45,6897%430-387$106$11,950,0064Paramount
10Wreck-It Ralph$32,4665%476-233$68$179,507,30411Disney
11Anna Karenina (2012)$30,9554%144-19$215$12,069,8949Focus
12Flight$15,4925%150-100$103$92,804,45511Paramount
13Hitchcock$13,5121%1279$106$5,705,2558Fox Searchlight
14Taken 2$12,138-1%190-23$64$139,548,47615Fox
15Red Dawn (2012)$9,55412%225-27$42$44,072,9388FilmDistrict
16Cloud Atlas$9,2538%1627$57$27,063,85812Warner Bros.
17The Perks of Being A Wallflower$7,0016%1002$70$17,607,93917Lionsgate / Summit
18Pitch Perfect$6,8850%154-11$45$64,827,22816Universal
19Not Fade Away$6,88217%177-388$39$598,8104Paramount Vantage
20End of Watch$5,3427%111-29$48$41,003,37117Open Road
21Playing For Keeps (2012)$3,97731%107-32$37$12,917,7366FilmDistrict

Platform (1 — 99)

#TitleThu, Jan. 17 2013LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$8,21425%520$158$10,787,20839Warner Bros. / IMAX
2The Sessions$8,03412%5413$149$5,750,42513Fox Searchlight
3Quartet$6,43815%2--$3,219$72,0771Weinstein Company
4A Late Quartet$5,08321%17-6$299$1,425,93011Entertainment One / RKO
5The Master$4,484-16%164$280$16,026,93518Weinstein Company
6Born to Be Wild 3D$3,63373%300$121$21,741,98193Warner Bros. / IMAX
7Killing Them Softly$2,175-15%31-20$70$14,947,7167Weinstein Company
8Ice Age: Continental Drift$1,657-3%48-5$35$161,246,35327Fox
9The Intouchables$1,201-28%121$100$13,185,15334Weinstein Company
10Arbitrage$39867%40$100$7,919,57418Roadside Attractions