Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Sun, Mar. 3 2013

Wide (1000+)

#TitleSun, Mar. 3 2013LocationsAvg.TotalWks.Dist.
1Jack the Giant Slayer$7,503,927-37%3,525--$2,129$27,202,2261Warner Bros. / New Line
2Identity Thief$2,325,595-50%3,2308$720$107,433,2504Universal
3Snitch (2013)$2,077,127-42%2,5110$827$24,478,7302Lionsgate / Summit
4Escape From Planet Earth$2,041,544-38%3,110-243$656$43,106,8773Weinstein Company
521 And Over$2,018,102-40%2,771--$728$8,754,1681Relativity Media
6Silver Linings Playbook$1,406,412-49%1,836-176$766$115,302,64916Weinstein Company
7Safe Haven$1,397,985-51%2,951-272$474$57,072,0133Relativity Media
8The Last Exorcism Part II$1,289,228-60%2,700--$477$7,728,3541CBS Films
9A Good Day to Die Hard$1,257,377-41%2,589-966$486$59,696,5273Fox
10Dark Skies$773,180-52%2,3130$334$13,365,2402Weinstein / Dimension
11Warm Bodies$615,986-49%1,930-714$319$61,937,9305Lionsgate / Summit
12Side Effects (2013)$462,010-44%1,112-958$415$28,072,4534Open Road
13Beautiful Creatures (2013)$259,139-40%1,075-1875$241$18,557,7443Warner Bros.

Limited (100 — 999)

#TitleSun, Mar. 3 2013LocationsAvg.TotalWks.Dist.
1Life of Pi$690,724-39%62654$1,103$117,018,62515Fox
2Argo$536,126-48%985183$544$132,659,72721Warner Bros.
3Quartet$518,441-35%725369$715$11,181,3168Weinstein Company
4Zero Dark Thirty$330,396-48%722-475$458$93,574,80111Sony / Columbia
5Lincoln$261,136-46%652-223$401$180,071,29317Disney / DreamWorks
6Django Unchained$231,490-51%983324$235$160,268,93710Weinstein Company
7Hansel and Gretel: Witch Hunters$165,558-33%601-824$275$54,092,2436Paramount
8Les Miserables (2012)$161,955-38%352-110$460$147,631,64510Universal
9Rise of The Guardians$91,368-34%295-10$310$102,386,10715Paramount / DreamWorks
10The Hobbit: An Unexpected Journey$77,880-38%210-178$371$301,402,74612Warner Bros. / New Line
11Mama$75,990-53%447-716$170$70,874,9057Universal
12Bless Me, Ultima$66,131-9%183-80$361$1,261,2932Arenas Entertainment
13Kai Po Che$64,549-47%104-6$621$876,5682UTV Motion Pictures
14Parental Guidance$56,388-43%258-123$219$76,060,89210Fox
15Jack Reacher$47,364-45%225125$211$79,682,72611Paramount
16The Impossible$41,811-44%151-122$277$18,322,58811Lionsgate / Summit
17A Haunted House$29,930-35%169-133$177$40,041,6838Open Road
18The Twilight Saga: Breaking Dawn - Part 2$28,917-43%180-43$161$292,298,92316Lionsgate / Summit
19Gangster Squad$26,922-32%138-64$195$45,753,3918Warner Bros.
20The Guilt Trip$22,766-40%133-53$171$37,101,01111Paramount
21Skyfall$16,227-55%101-83$161$304,295,23817Sony / Columbia

Platform (1 — 99)

#TitleSun, Mar. 3 2013LocationsAvg.TotalWks.Dist.
1Stoker$46,725-29%7--$6,675$160,5471Fox Searchlight
2The Lost Medallion: The Adventures of Billy Stone$31,082-54%68--$457$143,5321Methinx Entertainment
3To the Arctic 3D$23,0670%520$444$11,476,23346Warner Bros. / IMAX
4Hyde Park on Hudson$15,397-30%38-27$405$6,215,99413Focus
5Bullet to the Head$12,527-30%86-19$146$9,454,4045Warner Bros.
6Broken City$8,993-42%69-29$130$19,640,6917Fox
7Born to Be Wild 3D$8,227-27%300$274$22,086,541100Warner Bros. / IMAX
8The Sweeney$7,38310%11--$671$20,3211eOne Films US
9Parker$6,140-43%51-161$120$17,441,9586FilmDistrict
10Stand Up Guys$5,606-23%17-24$330$3,301,0465Lionsgate / Roadside
11Camp (2013)$1,810-1%21$905$15,4122Freestyle Releasing
12A Late Quartet$945-60%6-1$158$1,551,84618Entertainment One / RKO
13Movie 43$910-56%17-4$54$8,808,9836Relativity Media
14ABCD - Any Body Can Dance$3610%2-7$181$221,9084UTV Motion Pictures
15Escape Fire: The Fight To Rescue American Healthcare$132-33%1--$132$96,05222Roadside Attractions