Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Wed, Mar. 6 2013

Wide (1000+)

#TitleWed, Mar. 6 2013LocationsAvg.TotalWks.Dist.
1Jack the Giant Slayer$1,544,127-26%3,525--$438$32,500,9601Warner Bros. / New Line
221 And Over$699,308-23%2,771--$252$11,100,8971Relativity Media
3Identity Thief$678,300-16%3,2308$210$109,548,7354Universal
4Snitch (2013)$537,837-21%2,5110$214$26,238,2862Lionsgate / Summit
5Safe Haven$489,534-19%2,951-272$166$58,583,4103Relativity Media
6Silver Linings Playbook$433,098-8%1,836-176$236$116,599,81016Weinstein Company
7A Good Day to Die Hard$377,950-18%2,589-966$146$60,896,1863Fox
8Escape From Planet Earth$372,207-18%3,110-243$120$44,264,3563Weinstein Company
9The Last Exorcism Part II$270,002-26%2,700--$100$8,697,1831CBS Films
10Dark Skies$222,289-21%2,3130$96$14,102,5372Weinstein / Dimension
11Side Effects (2013)$156,845-15%1,112-958$141$28,555,7024Open Road
12Warm Bodies$150,968-15%1,930-714$78$62,421,0075Lionsgate / Summit
13Beautiful Creatures (2013)$71,235-2%1,075-1875$66$18,773,4243Warner Bros.

Limited (100 — 999)

#TitleWed, Mar. 6 2013LocationsAvg.TotalWks.Dist.
1Quartet$203,980-11%725369$281$11,789,8858Weinstein Company
2Life of Pi$182,461-25%62654$291$117,613,78715Fox
3Argo$153,041-11%985183$155$133,128,25221Warner Bros.
4Zero Dark Thirty$101,2554%722-475$140$93,865,65511Sony / Columbia
5Django Unchained$94,156-19%983324$96$160,571,20310Weinstein Company
6Lincoln$85,406-5%652-223$131$180,323,11017Disney / DreamWorks
7Hansel and Gretel: Witch Hunters$55,658-24%601-824$93$54,272,5536Paramount
8Les Miserables (2012)$49,280-10%352-110$140$147,781,24510Universal
9Mama$22,225-1%447-716$50$70,944,0657Universal
10The Hobbit: An Unexpected Journey$21,339-21%210-178$102$301,473,01812Warner Bros. / New Line
11Jack Reacher$18,801-6%225125$84$79,738,76611Paramount
12Bless Me, Ultima$17,202-7%183-80$94$1,312,6822Arenas Entertainment
13Rise of The Guardians$16,8942%295-10$57$102,437,23015Paramount / DreamWorks
14The Impossible$16,649-13%151-122$110$18,372,52511Lionsgate / Summit
15Parental Guidance$15,011-1%258-123$58$76,104,62510Fox
16Gangster Squad$11,084-11%138-64$80$45,787,8978Warner Bros.
17Kai Po Che$11,084-26%104-6$107$910,7212UTV Motion Pictures
18The Guilt Trip$8,444-6%133-53$63$37,125,33011Paramount
19The Twilight Saga: Breaking Dawn - Part 2$6,092-5%180-43$34$292,318,34416Lionsgate / Summit

Platform (1 — 99)

#TitleWed, Mar. 6 2013LocationsAvg.TotalWks.Dist.
1Stoker$12,761-14%7--$1,823$202,8931Fox Searchlight
2To the Arctic 3D$11,25517%520$216$11,508,81746Warner Bros. / IMAX
3Hyde Park on Hudson$9,604-14%38-27$253$6,244,07813Focus
4The Lost Medallion: The Adventures of Billy Stone$6,431-3%68--$95$161,8261Methinx Entertainment
5Bullet to the Head$4,460-5%86-19$52$9,467,8645Warner Bros.
6Born to Be Wild 3D$4,10776%300$137$22,095,521100Warner Bros. / IMAX
7Broken City$3,609-19%69-29$52$19,651,8147Fox
8Parker$2,510-35%51-161$49$17,450,8406FilmDistrict
9Stand Up Guys$2,20117%17-24$129$3,307,3915Lionsgate / Roadside
10The Sweeney$1,319-8%11--$120$24,3791eOne Films US
11Camp (2013)$78824%21$394$17,5852Freestyle Releasing
12A Late Quartet$75638%6-1$126$1,553,58818Entertainment One / RKO
13Movie 43$418-9%17-4$25$8,810,2356Relativity Media
14ABCD - Any Body Can Dance$6870%2-7$34$222,0984UTV Motion Pictures