'Heaven Is For Real' Takes $7.85M on Good Friday, Topping 'Transcendence' ($4.82M)April 19, 2014 04:05 AM

by BoxOffice Staff

Captain America: The Winter Soldier led its third Friday of release with $9.57 million, increasing its domestic total to $184.5 million through 15 days of release--17 percent ahead of Thor: The Dark World at the same point. BoxOffice projects a strong $24.5 million Easter weekend take for the Marvel sequel.

Rio 2 is also holding its own with $9.2 million yesterday, giving it $62.1 million after 8 days in release. The animated sequel is running 5 percent behind the pace of the 2011 original film. BoxOffice projects Rio 2 will earn $22.5 million in its sophomore frame.

Sony's Heaven Is for Real continues to perform well in its extended Easter weekend launch as it pulled off an upset over Transcendence yesterday. After bringing in $7 million combined on Wednesday and Thursday, the faith-based adaptation earned another $7.85 million on Good Friday as the film continues to crossover between mainstream and church-going audiences. BoxOffice projects Heaven will tally $19 million over the 3-day frame, giving it a strong 5-day start of $26 million through Easter Sunday. The film's Flixster score is a very encouraging 80 percent, on par with Son of God's 82 percent on the first Saturday of its release.

Warner Bros. reports that Transcendence earned a meager $4.82 million on Good Friday--including Thursday night's $850,000 early show debut. From there, BoxOffice projects a disastrous $12.2 million weekend for the $100 million+ sci-fi flick. By comparison, 2011's Source Code opened to $5.1 million before going to a $14.8 million opening weekend in April 2011. Early word of mouth isn't doing Transcendence any favors as WB reports audiences gave the pic a poor C+ Cinemascore, while the film's Flixster approval/anticipation rating is down to 50 percent after just one day of release. The writing was on the wall going into release as Rotten Tomatoes critics rate it a mere 19 percent fresh as of Saturday morning.

A Haunted House 2 brought in $4.03 million for its first day, significantly down from its predecessor's $6.8 million opening Friday. BoxOffice projects a soft $9.8 million weekend. Critics, unsurprisingly, disapprove of the film (7 percent on Rotten Tomatoes), but Flixster's community gives the film a 75 percent score as of Saturday morning.

Rounding out the weekend's new releases, Disneynature's Bears pulled a modest $2.3 million yesterday and is projected to earn $5.4 million over Easter weekend. While that's noticeably down from Chimpanzee's $3.55 million opening day two years ago, it should be noted that Earth Day fell on Sunday that year while Easter had already passed two weeks earlier. With Earth Day 2014 landing on this coming Tuesday, Bears could see slight back-loading after the weekend. Critics' reviews (88 percent) and early word of mouth (80 percent on Flixster) appear healthy.

Additional reporting by Daniel Garris

Daily Domestic Gross Wed, Mar. 13 2013

Wide (1000+)

#TitleWed, Mar. 13 2013LocationsAvg.TotalWks.Dist.
1Oz: The Great and Powerful$5,134,381-28%3,912--$1,312$97,674,8501Disney
2Jack the Giant Slayer$927,433-26%3,5250$263$46,741,2592Warner Bros. / New Line
3Identity Thief$630,420-19%3,002-228$210$118,541,4355Universal
421 And Over$537,448-26%2,7710$194$18,713,2002Relativity Media
5Escape From Planet Earth$473,285-20%2,549-561$186$49,332,3104Weinstein Company
6Snitch (2013)$446,932-21%2,340-171$191$33,308,0983Lionsgate / Summit
7Dead Man Down$418,801-30%2,188--$191$6,857,8841FilmDistrict
8Safe Haven$378,441-23%2,541-410$149$64,048,2744Relativity Media
9Silver Linings Playbook$329,690-23%1,727-109$191$121,684,73317Weinstein Company
10The Last Exorcism Part II$225,148-21%2,7000$83$12,882,6422CBS Films
11A Good Day to Die Hard$218,291-24%1,725-864$127$64,089,6224Fox
12Dark Skies$126,695-16%1,505-808$84$15,972,0493Weinstein / Dimension
13Warm Bodies$103,152-11%1,052-878$98$63,902,9376Lionsgate / Summit

Limited (100 — 999)

#TitleWed, Mar. 13 2013LocationsAvg.TotalWks.Dist.
1Life of Pi$170,304-29%67145$254$119,937,62516Fox
2Quartet$153,130-27%715-10$214$13,742,9819Weinstein Company
3Emperor$89,755-25%261--$344$1,319,3791Roadside Attractions
4Side Effects (2013)$88,064-23%602-510$146$29,849,5555Open Road
5Argo$87,423-26%741-244$118$134,575,89022Warner Bros.
6Zero Dark Thirty$59,415-19%522-200$114$94,822,54812Sony / Columbia
7The Hobbit: An Unexpected Journey$47,663-13%337127$141$302,023,69713Warner Bros. / New Line
8Django Unchained$45,794-24%336-647$136$161,253,13811Weinstein Company
9Lincoln$41,424-22%432-220$96$180,966,86018Disney / DreamWorks
10Rise of The Guardians$37,475-7%275-20$136$102,792,64416Paramount / DreamWorks
11Les Miserables (2012)$34,320-17%286-66$120$148,243,47011Universal
12Parental Guidance$25,476-16%219-39$116$76,363,44211Fox
13Beautiful Creatures (2013)$21,053-2%281-794$75$19,080,0804Warner Bros.
14Hansel and Gretel: Witch Hunters$20,092-23%225-376$89$54,559,2907Paramount
15Jack Reacher$14,819-8%194-31$76$79,938,34412Paramount
17The Impossible$11,175-12%114-37$98$18,519,66412Lionsgate / Summit

Platform (1 — 99)

#TitleWed, Mar. 13 2013LocationsAvg.TotalWks.Dist.
1Girl Rising$21,324-20%13--$1,640$322,5011Gathr Films
2To the Arctic 3D$18,658-3%520$359$11,615,55547Warner Bros. / IMAX
3Stoker$12,476-20%1710$734$367,5972Fox Searchlight
4Born to Be Wild 3D$12,3689%300$412$22,154,824101Warner Bros. / IMAX
5Gangster Squad$7,717-5%90-48$86$45,879,7899Warner Bros.
6Hyde Park on Hudson$7,4590%391$191$6,307,17314Focus
7Bless Me, Ultima$7,154-12%52-131$138$1,409,2983Arenas Entertainment
8Kai Po Che$6,068-23%71-33$85$1,032,0033UTV Motion Pictures
9The Lost Medallion: The Adventures of Billy Stone$5,524-14%56-12$99$252,0452Methinx Entertainment
10Movie 43$2,885-1%6346$46$8,837,4487Relativity Media
11Le Petit Soldat (2013 re-issue)$2,279-11%1--$2,279$13,2841Rialto Pictures
13Camp (2013)$1,743-5%42$436$37,8173Freestyle Releasing
14Bullet to the Head$1,343-20%34-52$40$9,488,2346Warner Bros.
15Broken City$1,156-27%24-45$48$19,670,1338Fox
16A Late Quartet$37780%71$54$1,562,30019Entertainment One / RKO
17The Sweeney$82-27%1-10$82$26,5812eOne Films US
18Escape Fire: The Fight To Rescue American Healthcare$12-33%1--$12$97,35823Roadside Attractions