Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Daily Domestic Gross Wed, Mar. 20 2013

Wide (1000+)

#TitleWed, Mar. 20 2013LocationsAvg.TotalWks.Dist.
1Oz: The Great and Powerful$2,692,504-18%3,9120$688$152,945,9402Disney
2The Call$1,170,623-25%2,507--$467$21,102,2891Sony / TriStar
3The Incredible Burt Wonderstone$671,181-25%3,160--$212$12,486,9051Warner Bros. / New Line
4Jack the Giant Slayer$501,199-19%3,357-168$149$55,616,1253Warner Bros. / New Line
5Identity Thief$396,990-10%2,842-160$140$124,799,6506Universal
621 And Over$288,024-19%2,424-347$119$22,856,9793Relativity Media
7Snitch (2013)$278,625-15%2,35313$118$38,132,9114Lionsgate / Summit
8Silver Linings Playbook$270,057-4%1,602-125$169$125,339,82018Weinstein Company
9Dead Man Down$233,154-18%2,1880$107$10,117,3582FilmDistrict
10Safe Haven$213,842-10%2,206-335$97$67,558,4955Relativity Media
11Escape From Planet Earth$174,443-13%2,211-338$79$52,715,3815Weinstein Company
12A Good Day to Die Hard$123,325-4%1,117-608$110$65,827,3485Fox
13The Last Exorcism Part II$74,699-15%1,575-1125$47$14,623,7893CBS Films

Limited (100 — 999)

#TitleWed, Mar. 20 2013LocationsAvg.TotalWks.Dist.
1Quartet$138,3013%688-27$201$15,210,92810Weinstein Company
2Life of Pi$123,676-15%646-25$191$121,720,45017Fox
3Emperor$78,111-1%31150$251$2,253,4712Roadside Attractions
4Side Effects (2013)$60,280-11%402-200$150$30,659,8736Open Road
5Argo$50,441-7%540-201$93$135,334,28023Warner Bros.
6Warm Bodies$49,255-6%659-393$75$64,731,1927Lionsgate / Summit
7Lincoln$46,679-10%46634$100$181,548,49119Disney / DreamWorks
8Dark Skies$42,336-18%703-802$60$16,786,4294Weinstein / Dimension
9Zero Dark Thirty$41,424-8%450-72$92$95,440,19513Sony / Columbia
10Django Unchained$35,586-11%266-70$134$161,692,19412Weinstein Company
11The Hobbit: An Unexpected Journey$31,509-4%305-32$103$302,485,95814Warner Bros. / New Line
12Les Miserables (2012)$24,220-4%241-45$100$148,549,50512Universal
13Rise of The Guardians$16,257-11%213-62$76$103,055,09517Paramount / DreamWorks
14Parental Guidance$14,016-10%2223$63$76,586,07312Fox
15Mama$12,140-9%204-10$60$71,364,0809Universal
16The Impossible$11,921-7%105-9$114$18,646,96713Lionsgate / Summit
17Hansel and Gretel: Witch Hunters$11,181-13%130-95$86$54,713,1748Paramount
18Jack Reacher$9,171-9%130-64$71$80,061,78713Paramount
19Beautiful Creatures (2013)$7,630-14%125-156$61$19,197,5105Warner Bros.

Platform (1 — 99)

#TitleWed, Mar. 20 2013LocationsAvg.TotalWks.Dist.
1Stoker$30,785-23%9477$328$744,3083Fox Searchlight
2To the Arctic 3D$10,366-32%520$199$11,720,65048Warner Bros. / IMAX
3Born to Be Wild 3D$8,54461%300$285$22,227,548102Warner Bros. / IMAX
4Bless Me, Ultima$7,24524%45-7$161$1,484,1674Arenas Entertainment
5Parker$6,158-17%9258$67$17,556,8598FilmDistrict
6Hyde Park on Hudson$5,50529%31-8$178$6,349,16815Focus
7Gangster Squad$4,432-9%50-40$89$45,933,87310Warner Bros.
8From Up on Poppy Hill$3,4062%2--$1,703$68,2731GKIDS
9The Lost Medallion: The Adventures of Billy Stone$3,34212%45-11$74$321,2213Methinx Entertainment
10Girl Rising$2,760-82%10-3$276$409,2762Gathr Films
11Kai Po Che$2,539-2%42-29$60$1,086,8754UTV Communications
12Camp (2013)$2,35523%1511$157$71,2834Freestyle Releasing