Grosses

'Lucy' Bags Strong $17.1 Million on Friday; 'Hercules' Takes $11.05 MillionJuly 26, 2014 03:50 AM

by Shawn Robbins

Universal reports that Lucy earned a strong $17.1 million on Friday, including Thursday night's $2.75 million early grosses. BoxOffice projects the film could net around $46 million for the weekend.

Making Lucy's debut even more impressive is the fact that its opening day handily topped that of 2010's Salt, starring Angelina Jolie, which took in $12.5 million on its way to a $36 million opening frame. There's no doubt that Scarlett Johansson's rising star power in the wake of her Marvel movie turns helped drive Lucy's success. Unfortunately, early word of mouth looks like a mixed bag with a 58 percent Flixster user score. Reviews are on the fresh/rotten bubble at Rotten Tomatoes as its score hovers at 60 percent this morning.

Meanwhile, Paramount's and MGM's Hercules bowed to $11.05 million on Friday for a projected weekend of $30 million. Star Dwayne Johnson is to thank for giving the film some needed moviegoer appeal, although the numbers are still modest in the grand scheme of things for a $100 million production budget (excluding marketing and distribution). Overseas performance will be the key in determining the film's theatrical profitability. Early word of mouth is also somewhat mixed at 69 percent on Flixster, while critics gave the film 63 percent on Rotten Tomatoes.

Fox's Dawn of the Planet of the Apes added $4.7 million yesterday, off 55 percent from last Friday in the face of new competition, and should bring in around $16.5 million for its third frame. With $160.4 million in the domestic bank so far, the sequel is currently running 31 percent ahead of its 2011 predecessor at the same point in release.

The Purge: Anarchy slid 74 percent from opening day to $3.4 million on its second Friday. That's a slight improvement over its predecessor, however, which slid 82 percent on its second Friday. BoxOffice projects a $10 million sophomore weekend for Anarchy.

Planes: Fire and Rescue took in $2.76 million yesterday for a 57 percent decline from opening day last week. Look for a $9.5 million weekend for the Disney sequel.

Rob Reiner's And So It Goes posted $1.36 million on opening day from 1,762 locations. BoxOffice projects a $4 million weekend.

On the limited release front, popular comedian Gabriel Iglesias sent The Fluffy Movie to a $0.513 million opening day and a likely opening weekend around $1.275 million.

Daily Domestic Gross Sat, Mar. 23 2013

Wide (1000+)

#TitleSat, Mar. 23 2013LocationsAvg.TotalWks.Dist.
1The Croods$18,980,86263%4,046--$4,691$30,626,2161Fox / DreamWorks Animation
2Olympus Has Fallen$12,411,04923%3,098--$4,006$22,473,1901FilmDistrict
3Oz: The Great and Powerful$9,744,25073%3,805-107$2,561$170,909,4393Disney
4The Call$3,921,97647%2,5070$1,564$28,799,5822Sony / TriStar
5Admission$2,710,68932%2,160--$1,255$4,764,5281Focus
6The Incredible Burt Wonderstone$1,907,32444%3,1600$604$16,324,6762Warner Bros. / New Line
7Jack the Giant Slayer$1,326,44571%2,560-797$518$58,190,7024Warner Bros. / New Line
8Identity Thief$1,212,96060%2,166-676$560$127,152,9907Universal
9Snitch (2013)$869,12563%1,807-546$481$39,816,2545Lionsgate / Summit
10Silver Linings Playbook$758,37871%1,044-558$726$126,780,77519Weinstein Company
11Safe Haven$522,93541%1,279-927$409$68,673,4326Relativity Media
1221 And Over$432,62625%1,134-1290$382$23,913,3054Relativity Media
13Escape From Planet Earth$208,75580%1,494-717$140$53,201,9206Weinstein Company

Limited (100 — 999)

#TitleSat, Mar. 23 2013LocationsAvg.TotalWks.Dist.
1Life of Pi$327,01379%489-157$669$122,336,47818Fox
2Quartet$265,05373%425-263$624$15,754,64711Weinstein Company
3The Last Exorcism Part II$156,51158%455-1120$344$14,944,5864CBS Films
4Stoker$153,81453%275181$559$1,025,9474Fox Searchlight
5A Good Day to Die Hard$146,29669%448-669$327$66,170,2646Fox
6Dead Man Down$132,01156%612-1576$216$10,522,6793FilmDistrict
7Django Unchained$127,52370%29630$431$161,926,45513Weinstein Company
8Side Effects (2013)$127,31079%225-177$566$30,909,5447Open Road
9Emperor$123,27853%237-74$520$2,520,8593Roadside Attractions
10Warm Bodies$106,85043%299-360$357$64,962,3608Lionsgate / Summit
11Hansel and Gretel: Witch Hunters$90,55769%20979$433$54,867,9749Paramount
12Dark Skies$87,34549%205-498$426$16,975,3195Weinstein / Dimension
13The Hobbit: An Unexpected Journey$81,38665%235-70$346$302,648,44515Warner Bros. / New Line
14Argo$69,61085%185-355$376$135,484,02824Warner Bros.
15Zero Dark Thirty$64,42069%215-235$300$95,578,99614Sony / Columbia
16Parental Guidance$62,24644%185-37$336$76,706,10013Fox
17InAPPropriate Comedy$58,8892%275--$214$116,6421Freestyle Releasing
18Rise of The Guardians$45,97190%162-51$284$103,141,94918Paramount / DreamWorks
19Les Miserables (2012)$43,86070%129-112$340$148,648,01013Universal
20Beautiful Creatures (2013)$43,85357%18863$233$19,277,6906Warner Bros.
21Mama$41,60060%130-74$320$71,444,84010Universal
22The Impossible$33,99651%12318$276$18,716,02214Lionsgate / Summit

Platform (1 — 99)

#TitleSat, Mar. 23 2013LocationsAvg.TotalWks.Dist.
1From Up on Poppy Hill$24,45963%64$4,077$111,7062GKIDS
2The Sapphires$18,454114%4--$4,614$27,0861Weinstein Company
3To the Arctic 3D$17,96126%520$345$11,768,95449Warner Bros. / IMAX
4Born to Be Wild 3D$13,001-1%300$433$22,262,001103Warner Bros. / IMAX
5Gangster Squad$12,08134%500$242$45,959,32711Warner Bros.
6Parker$9,88760%55-37$180$17,579,5529FilmDistrict
7The Lost Medallion: The Adventures of Billy Stone$9,20828%28-17$329$341,7474Methinx Entertainment
8Bless Me, Ultima$9,17569%21-24$437$1,505,3735Arenas Entertainment
9Kai Po Che$8,13563%18-24$452$1,101,7295UTV Motion Pictures
10Starbuck$6,99366%3--$2,331$3,466,2261eOne Films US
11Hyde Park on Hudson$5,71530%20-11$286$6,363,74116Focus
12Camp (2013)$4,115-38%172$242$84,4715Freestyle Releasing
13A Resurrection$2,7258%17--$160$5,2501Archstone Distribution
14Girl Rising$2,530--1--$2,530$430,4163Gathr Films
15Rangrezz$1,6196%11--$147$3,1441UTV Motion Pictures