Grosses

With $36.25M 'Dawn of the Planet of the Apes' Holds off 'The Purge: Anarchy' ($29.8M), 'Planes: Fire and Rescue' ($17.5M) and 'Sex Tape' ($14.6M)July 21, 2014 12:48 PM

by Daniel Garris

As was widely expected, Fox's Dawn of the Planet of the Apes held onto first place this weekend with $36.25 million. The critically acclaimed 3D sci-fi action sequel was down 50 percent from last weekend, which represented a very healthy second weekend hold for a blockbuster level film in the middle of summer. The film's second weekend hold was quite similar to the 49 percent 2011's Rise of the Planet of the Apes fell when it grossed $27.83 million during its second weekend of release. With a ten-day start of $139.21 million, Dawn of the Planet of the Apes is running an impressive 32 percent ahead of the $105.21 million ten-day take of Rise of the Planet of the Apes. This weekend's hold is a strong sign for Dawn of the Planet of the Apes going forward, though the film will also soon be facing more direct competition from the likes of Universal's Lucy, Paramount's Hercules and Disney's Guardians of the Galaxy.

Universal's The Purge: Anarchy was easily the strongest of the weekend's three new wide releases, with a second place take of $29.82 million. The sequel to last year's break-out horror film debuted in line with expectations. However, the film did open 12 percent below the $34.06 million debut of The Purge. The Purge: Anarchy took in $13.01 million on Friday (which included an estimated $2.6 million from Thursday night shows), fell 27 percent on Saturday to gross $9.51 million and fell just 23 percent on Sunday to take in $7.29 million. That placed the film's opening weekend to Friday ratio at 2.29 to 1, which represented a bit less initial front-loading than the 2.03 to 1 ratio registered by The Purge. The Purge: Anarchy will hope to hold up a bit better than The Purge did, in part from not having to face competition from the likes of Man of Steel and World War Z. The Purge: Anarchy received a solid B rating on CinemaScore. The audience breakdown for the film skewed slightly towards female moviegoers (52 percent) and towards moviegoers under the age of 25 (61 percent).

Planes: Fire and Rescue debuted in third with $17.51 million. The modestly budgeted computer animated sequel from Disney opened slightly below pre-release expectations and 21 percent below the $22.23 million debut of Planes last summer. While this summer has had a relatively limited amount of choices for family audiences, Planes: Fire and Rescue may have failed to have capitalized from the fairly empty family marketplace due in part to arriving in theatres so soon after its predecessor. Planes: Fire and Rescue opened with $6.37 million on Friday, increased 4 percent on Saturday to take in $6.61 million and fell 31 percent on Sunday to gross $4.53 million. That gave the film an opening weekend to Friday ratio of 2.75 to 1. Planes: Fire and Rescue received a strong A rating on CinemaScore. The audience breakdown for the film was split evenly between genders and skewed towards moviegoers 25 years and younger (59 percent). Family audiences represented 78 percent of the film's overall audience.

Sony's Sex Tape debuted in fourth with a significantly poorer than expected $14.61 million. The R-rated comedy starring Cameron Diaz and Jason Segel opened a disappointing 54 percent softer than the $31.60 million start of 2011's Bad Teacher. Sex Tape appears to have been hurt from both its poor critical reviews and from arriving in the marketplace on the heels of a number of successful comedies over the past few months (The Other Woman, Neighbors, 22 Jump Street and Tammy). Sex Tape opened with $5.67 million on Friday (which included an estimated $1.1 million from Thursday night shows), fell 7 percent on Saturday to gross $5.28 million and declined 31 percent on Sunday to gross $3.66 million. That placed the film's opening weekend to Friday ratio at 2.58 to 1. While Sex Tape could be helped out going forward by the lack of new comedies entering the marketplace over the next few weeks, its troubling C+ rating on CinemaScore isn't a good early sign. The audience breakdown for Sex Tape skewed slightly towards female moviegoers (53 percent) and moviegoers 30 years and over (52 percent).

Transformers: Age of Extinction rounded out the weekend's top five with $9.85 million. The fourth installment of Paramount's blockbuster sci-fi action franchise finally stabilized this weekend, as it was down a solid 40 percent. Transformers: Age of Extinction has grossed $227.00 million through 24 days of release. While that already makes the film one of the year's highest grossing releases thus far domestically, it is also a significant 28.5 percent softer than the $317.37 million 24-day take of 2011's Transformers: Dark of the Moon.

Warner's Tammy placed in sixth with $7.40 million. The Melissa McCarthy comedy vehicle was down a solid 41 percent and was likely helped out a bit this weekend by the poorer than expected start of Sex Tape. Tammy has grossed a very solid $71.05 million in 19 days, which already gives the film a current total gross to opening weekend ratio of 3.29 to 1.

On the platform front, IFC Films' Boyhood maintained momentum nicely this weekend by taking in $1.17 million from 34 locations. That gave the film a strong per-location average of $34,418 for the frame and represented a 202 percent increase over last weekend's five-location start. Boyhood has grossed a strong $1.79 million in ten days of platform release and will expand into additional locations next weekend.

Daily Domestic Gross Wed, Apr. 24 2013

Wide (1000+)

#TitleWed, Apr. 24 2013LocationsAvg.TotalWks.Dist.
1Oblivion (2013)$2,288,715-28%3,783--$605$45,206,8501Universal
242 (2013)$1,091,046-22%3,250247$336$57,310,1882Warner Bros.
3The Place Beyond the Pines$450,302-24%1,5421028$292$13,126,0004Focus
4The Croods$431,479-19%3,435-254$126$155,996,4715Fox / DreamWorks Animation
5Olympus Has Fallen$383,850-15%2,638-297$146$89,966,3545FilmDistrict
6G.I. Joe: Retaliation$373,380-21%3,175-360$118$112,414,5044Paramount
7Evil Dead$334,420-19%2,823-202$118$49,554,5603Sony / TriStar
8Jurassic Park 3D$291,250-14%2,330-448$125$39,422,4253Universal
9Scary Movie 5$282,754-28%3,4020$83$23,760,0952Weinstein / Dimension
10Oz: The Great and Powerful$176,835-13%2,045-459$86$224,275,8917Disney
11Tyler Perry's Temptation$149,006-21%1,405-400$106$49,390,3774Lionsgate
12The Host (2013)$75,022-14%1,356-816$55$25,412,8524Open Road

Limited (100 — 999)

#TitleWed, Apr. 24 2013LocationsAvg.TotalWks.Dist.
1The Call$75,974-16%977-653$78$50,336,8046Sony / TriStar
2Filly Brown$57,719-28%188--$307$1,693,9511Lionsgate / Pantelion
3The Lords of Salem$51,062-14%355--$144$811,9821Anchor Bay Films
4Silver Linings Playbook$49,161-11%867416$57$131,180,14323Weinstein Company
5Trance$46,120-12%4435$104$1,966,0103Fox Searchlight
6Side Effects (2013)$36,391-12%645592$56$31,915,56511Open Road
7Girl Rising$33,973-4%170122$200$939,4557Gathr Films
8Identity Thief$33,600-18%480-84$70$132,781,59511Universal
9Admission$31,760-15%485-424$65$17,548,5495Focus
10The Sapphires$27,5610%11421$242$1,212,2305Weinstein Company
11Quartet$20,262-3%176-48$115$17,900,39215Weinstein Company
12Safe Haven$19,416-12%32548$60$70,934,82710Relativity Media
13Life of Pi$15,406-13%193-24$80$124,571,06722Fox
14The Incredible Burt Wonderstone$14,691-12%265-9$55$22,384,7006Warner Bros. / New Line
15Spring Breakers$14,317-23%122-304$117$13,878,2256A24
16Escape From Planet Earth$12,91529%240-36$54$54,880,37610Weinstein Company
17Warm Bodies$12,2910%240-39$51$66,153,99312Lionsgate / Summit
18Jack the Giant Slayer$12,126-21%255-76$48$63,300,2698Warner Bros. / New Line
19A Good Day to Die Hard$8,771-3%170-40$52$67,179,07010Fox
20Snitch (2013)$6,534-18%161-54$41$42,132,5459Lionsgate / Summit
21Hansel and Gretel: Witch Hunters$5,4121%112-42$48$55,697,76913Paramount

Platform (1 — 99)

#TitleWed, Apr. 24 2013LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$9,477-16%520$182$12,227,92953Warner Bros. / IMAX
2From Up on Poppy Hill$6,59829%48-1$137$739,1236GKIDS
3Dark Skies$5,797-4%9166$64$17,311,0329Weinstein / Dimension
421 And Over$5,283-22%50-57$106$25,521,8798Relativity Media
5Camp (2013)$4,70428%3211$147$241,7859Freestyle Releasing
6The Lost Medallion: The Adventures of Billy Stone$4,41836%31--$143$464,4708Methinx Entertainment
7Born to Be Wild 3D$3,5818%300$119$22,502,707107Warner Bros. / IMAX
8Django Unchained$3,473-17%77-49$45$162,771,16317Weinstein Company
9Emperor$3,370-1%64-32$53$3,284,5967Roadside Attractions
10Parental Guidance$3,173-15%900$35$77,194,50117Fox
11Starbuck$2,474-13%29-3$85$3,703,9545eOne Films US
12Un Flic (2013 re-issue)$2,30411%1--$2,304$16,3351Rialto Pictures
13Stoker$1,6449%28-2$59$1,695,2848Fox Searchlight
14Argo$1,604-19%43-129$37$136,024,12828Warner Bros.
15Not Today$1,420-11%20-21$71$143,2042Freestyle Releasing
16The Hobbit: An Unexpected Journey$491-11%51-4$10$303,002,76519Warner Bros. / New Line
17Free Angela and All Political Prisoners$43724%2-11$219$125,6493CodeBlack Films
18Settai$215-62%2-13$108$85,3253UTV Motion Pictures
19Pawn$138-25%1--$138$2,5781Anchor Bay Films