Grosses

With $36.25M 'Dawn of the Planet of the Apes' Holds off 'The Purge: Anarchy' ($29.8M), 'Planes: Fire and Rescue' ($17.5M) and 'Sex Tape' ($14.6M)July 21, 2014 12:48 PM

by Daniel Garris

As was widely expected, Fox's Dawn of the Planet of the Apes held onto first place this weekend with $36.25 million. The critically acclaimed 3D sci-fi action sequel was down 50 percent from last weekend, which represented a very healthy second weekend hold for a blockbuster level film in the middle of summer. The film's second weekend hold was quite similar to the 49 percent 2011's Rise of the Planet of the Apes fell when it grossed $27.83 million during its second weekend of release. With a ten-day start of $139.21 million, Dawn of the Planet of the Apes is running an impressive 32 percent ahead of the $105.21 million ten-day take of Rise of the Planet of the Apes. This weekend's hold is a strong sign for Dawn of the Planet of the Apes going forward, though the film will also soon be facing more direct competition from the likes of Universal's Lucy, Paramount's Hercules and Disney's Guardians of the Galaxy.

Universal's The Purge: Anarchy was easily the strongest of the weekend's three new wide releases, with a second place take of $29.82 million. The sequel to last year's break-out horror film debuted in line with expectations. However, the film did open 12 percent below the $34.06 million debut of The Purge. The Purge: Anarchy took in $13.01 million on Friday (which included an estimated $2.6 million from Thursday night shows), fell 27 percent on Saturday to gross $9.51 million and fell just 23 percent on Sunday to take in $7.29 million. That placed the film's opening weekend to Friday ratio at 2.29 to 1, which represented a bit less initial front-loading than the 2.03 to 1 ratio registered by The Purge. The Purge: Anarchy will hope to hold up a bit better than The Purge did, in part from not having to face competition from the likes of Man of Steel and World War Z. The Purge: Anarchy received a solid B rating on CinemaScore. The audience breakdown for the film skewed slightly towards female moviegoers (52 percent) and towards moviegoers under the age of 25 (61 percent).

Planes: Fire and Rescue debuted in third with $17.51 million. The modestly budgeted computer animated sequel from Disney opened slightly below pre-release expectations and 21 percent below the $22.23 million debut of Planes last summer. While this summer has had a relatively limited amount of choices for family audiences, Planes: Fire and Rescue may have failed to have capitalized from the fairly empty family marketplace due in part to arriving in theatres so soon after its predecessor. Planes: Fire and Rescue opened with $6.37 million on Friday, increased 4 percent on Saturday to take in $6.61 million and fell 31 percent on Sunday to gross $4.53 million. That gave the film an opening weekend to Friday ratio of 2.75 to 1. Planes: Fire and Rescue received a strong A rating on CinemaScore. The audience breakdown for the film was split evenly between genders and skewed towards moviegoers 25 years and younger (59 percent). Family audiences represented 78 percent of the film's overall audience.

Sony's Sex Tape debuted in fourth with a significantly poorer than expected $14.61 million. The R-rated comedy starring Cameron Diaz and Jason Segel opened a disappointing 54 percent softer than the $31.60 million start of 2011's Bad Teacher. Sex Tape appears to have been hurt from both its poor critical reviews and from arriving in the marketplace on the heels of a number of successful comedies over the past few months (The Other Woman, Neighbors, 22 Jump Street and Tammy). Sex Tape opened with $5.67 million on Friday (which included an estimated $1.1 million from Thursday night shows), fell 7 percent on Saturday to gross $5.28 million and declined 31 percent on Sunday to gross $3.66 million. That placed the film's opening weekend to Friday ratio at 2.58 to 1. While Sex Tape could be helped out going forward by the lack of new comedies entering the marketplace over the next few weeks, its troubling C+ rating on CinemaScore isn't a good early sign. The audience breakdown for Sex Tape skewed slightly towards female moviegoers (53 percent) and moviegoers 30 years and over (52 percent).

Transformers: Age of Extinction rounded out the weekend's top five with $9.85 million. The fourth installment of Paramount's blockbuster sci-fi action franchise finally stabilized this weekend, as it was down a solid 40 percent. Transformers: Age of Extinction has grossed $227.00 million through 24 days of release. While that already makes the film one of the year's highest grossing releases thus far domestically, it is also a significant 28.5 percent softer than the $317.37 million 24-day take of 2011's Transformers: Dark of the Moon.

Warner's Tammy placed in sixth with $7.40 million. The Melissa McCarthy comedy vehicle was down a solid 41 percent and was likely helped out a bit this weekend by the poorer than expected start of Sex Tape. Tammy has grossed a very solid $71.05 million in 19 days, which already gives the film a current total gross to opening weekend ratio of 3.29 to 1.

On the platform front, IFC Films' Boyhood maintained momentum nicely this weekend by taking in $1.17 million from 34 locations. That gave the film a strong per-location average of $34,418 for the frame and represented a 202 percent increase over last weekend's five-location start. Boyhood has grossed a strong $1.79 million in ten days of platform release and will expand into additional locations next weekend.

Daily Domestic Gross Sat, May. 11 2013

Wide (1000+)

#TitleSat, May. 11 2013LocationsAvg.TotalWks.Dist.
1Iron Man 3$32,053,12763%4,2530$7,537$264,188,0432Disney
2The Great Gatsby (2013)$17,657,569-9%3,535--$4,995$37,070,3511Warner Bros.
3Pain and Gain$2,123,76359%3,30316$643$40,071,3723Paramount
442 (2013)$1,967,96076%2,930-415$672$83,167,2255Warner Bros.
5Oblivion (2013)$1,787,50572%2,770-660$645$80,618,3704Universal
6Tyler Perry Presents Peeples$1,737,10046%2,041--$851$2,930,6661Lionsgate
7The Croods$1,616,908134%2,650-265$610$171,923,6668Fox / DreamWorks Animation
8The Big Wedding$964,34968%2,298-335$420$17,324,8003Lionsgate
9Scary Movie 5$328,33858%1,007-850$326$30,474,8275Weinstein / Dimension

Limited (100 — 999)

#TitleSat, May. 11 2013LocationsAvg.TotalWks.Dist.
1Mud$1,079,37771%852276$1,267$7,730,0063Roadside Attractions
2Oz: The Great and Powerful$517,59087%774-386$669$229,976,53010Disney
3The Place Beyond the Pines$315,09679%669-493$471$19,794,7277Focus
4Olympus Has Fallen$313,11268%836-796$375$96,377,0328FilmDistrict
5G.I. Joe: Retaliation$279,64577%750-1054$373$119,594,9617Paramount
6Jurassic Park 3D$264,75072%653-327$405$44,537,1956Universal
7Evil Dead$132,57054%443-516$299$53,683,9226Sony / TriStar
8Jack the Giant Slayer$105,64986%281-54$376$64,398,14311Warner Bros. / New Line
9Identity Thief$80,91066%279-21$290$133,651,74014Universal
10Tyler Perry's Temptation$74,64193%278-226$268$51,625,7657Lionsgate
11The Host (2013)$67,24350%30111$223$26,321,6567Open Road
12The Sapphires$59,66896%118-5$506$1,790,0048Weinstein Company
13Silver Linings Playbook$52,77754%323-145$163$131,890,73626Weinstein Company
14Snitch (2013)$48,80072%188-27$260$42,647,63412Lionsgate / Summit
15Escape From Planet Earth$44,30588%254-3$174$55,307,14313Weinstein Company
16The Call$43,25450%121-79$357$51,048,5229Sony / TriStar
17Admission$27,85136%15643$179$17,850,9218Focus
18Safe Haven$19,00630%124-45$153$71,270,19913Relativity Media
19Side Effects (2013)$15,56669%108-57$144$32,143,82514Open Road

Platform (1 — 99)

#TitleSat, May. 11 2013LocationsAvg.TotalWks.Dist.
1Kon-Tiki$38,047101%228$1,729$197,7603Weinstein Company
2Filly Brown$23,99255%92-112$261$2,697,2484Lionsgate / Pantelion
3Scatter My Ashes at Bergdorf's$18,56083%2319$807$91,0672eOne Films US
4No One Lives$16,756-7%53--$316$34,8341Anchor Bay Films
5Life of Pi$15,95391%70-29$228$124,802,82025Fox
6Cinco de Mayo: La Batalla$14,64278%4323$341$125,2352Lionsgate / Pantelion
7Stories We Tell$14,638172%2--$7,319$20,0161Roadside Attractions
8Quartet$13,98876%59-27$237$18,144,68618Weinstein Company
9To the Arctic 3D$13,864-25%520$267$12,433,45956Warner Bros. / IMAX
10From Up on Poppy Hill$11,09580%37-2$300$884,7169GKIDS
11Trance$9,74766%40-46$244$2,262,4906Fox Searchlight
12A Good Day to Die Hard$8,38774%50-22$168$67,318,37513Fox
13Dark Skies$6,38573%290$220$17,382,40012Weinstein / Dimension
14Spring Breakers$5,06442%16-27$317$14,028,3449A24
1521 And Over$5,02651%37-45$136$25,671,97711Relativity Media
16Born to Be Wild 3D$4,337-54%300$145$22,613,297110Warner Bros. / IMAX
17The Lost Medallion: The Adventures of Billy Stone$2,73967%6-4$457$546,31511Methinx Entertainment
18Starbuck$2,54924%9-19$283$3,775,2028eOne Films US
19The Painting (2013)$2,242369%1--$2,242$2,7201GKIDS
20Emperor$2,18260%10-10$218$3,317,53010Roadside Attractions
21The Lords of Salem$2,086-16%15-35$139$1,162,1474Anchor Bay Films
22Girl Rising$1,870--6324$30$1,146,16710Gathr Films
23Not Today$1,521-25%52$304$157,3915Freestyle Releasing
24Django Unchained$69550%5-7$139$162,804,27220Weinstein Company
25Camp (2013)$65248%3-9$217$314,48312Freestyle Releasing