Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Wed, Jun. 26 2013

Wide (1000+)

#TitleWed, Jun. 26 2013LocationsAvg.TotalWks.Dist.
1Monsters University$10,036,422-15%4,004--$2,507$115,333,1571Disney
2World War Z$6,226,175-22%3,607--$1,726$88,294,5431Paramount
3Man of Steel$4,112,073-21%4,2070$977$223,924,8182Warner Bros.
4This Is The End$1,881,267-18%3,0550$616$64,238,0732Sony / Columbia
5Now You See Me$1,184,878-14%2,823-259$420$98,122,6174Lionsgate / Summit
6Fast & Furious 6$555,910-16%2,417-958$230$230,407,2855Universal
7The Internship$510,424-11%1,916-1483$266$39,884,4293Fox
8The Purge$484,220-15%2,201-390$220$61,166,5403Universal
9Star Trek Into Darkness$413,983-14%1,565-766$265$218,063,8516Paramount
10Epic$281,662-12%1,994-1157$141$101,896,2225Fox
11After Earth$134,872-17%1,166-1266$116$57,805,7704Sony / Columbia

Limited (100 — 999)

#TitleWed, Jun. 26 2013LocationsAvg.TotalWks.Dist.
1The Bling Ring$281,070-18%650645$432$3,269,7742A24
2Iron Man 3$219,957-7%924-725$238$403,823,0468Disney
3The Great Gatsby (2013)$98,124-8%362-813$271$141,894,3317Warner Bros.
4Much Ado About Nothing (2013)$97,617-5%206183$474$1,517,2253Roadside Attractions
5The Croods$94,851-18%324-44$293$183,857,34914Fox / DreamWorks Animation
6The Hangover Part III$89,494-6%530-1371$169$110,279,9345Warner Bros.
7The East$43,882-9%19580$225$1,342,5994Fox Searchlight
842 (2013)$43,237-7%325-119$133$94,334,22011Warner Bros.
9Mud$40,370-7%213-192$190$20,328,4729Roadside Attractions
10Oblivion (2013)$20,235-12%201-57$101$89,085,09010Universal
11Olympus Has Fallen$18,930-5%177-24$107$98,649,10614FilmDistrict
12G.I. Joe: Retaliation$13,993-14%139-31$101$122,306,13513Paramount
13The Big Wedding$13,835-9%141-24$98$21,656,1859Lionsgate
14Scary Movie 5$12,317-10%134-7$92$31,712,57011Weinstein / Dimension
15Escape From Planet Earth$8,928-22%138-13$65$56,812,95019Weinstein Company

Platform (1 — 99)

#TitleWed, Jun. 26 2013LocationsAvg.TotalWks.Dist.
1The Kings of Summer$19,700-8%652$303$819,7014CBS Films
2To the Arctic 3D$8,654-6%520$166$12,881,75162Warner Bros. / IMAX
3Kon-Tiki$8,4571%53-17$160$1,326,3519Weinstein Company
4Born to Be Wild 3D$6,652-19%300$222$22,870,059116Warner Bros. / IMAX
5Stories We Tell$6,50911%33-30$197$1,349,2677Roadside Attractions
6The Place Beyond the Pines$5,531-8%53-23$104$21,398,97813Focus
7The Sapphires$5,155-1%29-10$178$2,374,53314Weinstein Company
8Pain and Gain$4,260-3%50-20$85$49,345,6569Paramount
9Unfinished Song$4,00617%2--$2,003$36,3231Weinstein Company
10Lost and Found in Armenia$1,754-11%1-1$1,754$108,6003High Top Releasing
11Quartet$1,496-21%294$52$18,388,35724Weinstein Company
12Scatter My Ashes at Bergdorf's$8075%8-6$101$492,7568eOne Films US
13Made in Cleveland$335-17%5--$67$8,4681Striped Entertainment
14Tiger Eyes$25842%2-4$129$26,0873Freestyle Releasing
15Wish You Were Here (2013)$186-8%3-3$62$45,8513eOne Films US
16Not Today$17226%3-4$57$297,38611Freestyle Releasing
17Assaulted: Civil Rights Under Fire$13655%17--$8$6,5511High Top Releasing