Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Wed, Aug. 7 2013

Wide (1000+)

#TitleWed, Aug. 7 2013LocationsAvg.TotalWks.Dist.
1We're the Millers$6,778,233--3,260--$2,079$6,778,2330Warner Bros. / New Line
2Percy Jackson: Sea of Monsters$5,452,994--2,907--$1,876$5,452,9940Fox
3The Smurfs 2$2,321,595-25%3,8660$601$34,967,7841Sony / Columbia
42 Guns$2,178,025-31%3,025--$720$35,377,6801Universal
5The Wolverine$1,975,171-31%3,785-139$522$102,161,8932Fox
6Despicable Me 2$1,453,525-18%2,850-441$510$331,183,9455Universal
7The Conjuring$1,349,264-23%3,11593$433$112,771,5523Warner Bros. / New Line
8Grown Ups 2$870,021-26%2,852-406$305$119,336,4004Sony / Columbia
9Turbo$801,901-25%2,141-1097$375$72,065,0173Fox / DreamWorks Animation
10Pacific Rim$511,062-27%1,803-799$283$94,783,4534Warner Bros.
11Red 2$490,282-32%2,755-261$178$46,953,1903Lionsgate / Summit
12The Heat$467,961-26%1,714-422$273$151,175,2336Fox
13Fruitvale Station$282,586-14%1,08622$260$11,770,0264Weinstein Company

Limited (100 — 999)

#TitleWed, Aug. 7 2013LocationsAvg.TotalWks.Dist.
1The Way, Way Back$305,019-13%91327$334$14,533,7965Fox Searchlight
2World War Z$205,870-23%912-528$226$196,630,5877Paramount
3Monsters University$204,155-26%620-524$329$259,293,9967Disney
4R.I.P.D.$163,020-56%988-1623$165$31,377,8153Universal
5Star Trek Into Darkness$68,194-13%300120$227$226,447,44512Paramount
6The Lone Ranger$54,608-41%408-420$134$87,002,2175Disney
7Man of Steel$50,521-30%304-197$166$287,879,6278Warner Bros.
8Epic$42,664-14%245-34$174$106,779,42511Fox
9The To Do List$38,199-60%585-6$65$3,340,3882CBS Films
10Now You See Me$28,410-26%206-9$138$115,579,04510Lionsgate / Summit
11The Croods$28,012-4%165-22$170$186,732,30920Fox / DreamWorks Animation
12The Great Gatsby (2013)$27,619-4%228-43$121$144,596,96313Warner Bros.
13Fast & Furious 6$26,450-18%230-37$115$238,110,89011Universal
14The Internship$24,080-9%163-34$148$44,297,3819Fox
15Kevin Hart: Let Me Explain$16,343-42%214-284$76$32,085,9355Lionsgate / Summit
16The Purge$12,5350%132-25$95$64,461,2209Universal
17The Hangover Part III$5,883-8%103-44$57$112,161,34211Warner Bros.

Platform (1 — 99)

#TitleWed, Aug. 7 2013LocationsAvg.TotalWks.Dist.
1The Spectacular Now$16,794-12%4--$4,199$252,5301A24
2Unfinished Song$12,8650%68-14$189$1,444,2727Weinstein Company
3Mud$7,841-16%62-11$126$21,496,91815Roadside Attractions
4Much Ado About Nothing (2013)$6,339-17%58-19$109$4,119,9199Roadside Attractions
5Girl Most Likely$3,857-17%36-191$107$1,359,1623Roadside Attractions
6The Bling Ring$3,037-44%395$78$5,786,7478A24
7Stories We Tell$2,51434%173$148$1,561,57313Roadside Attractions
8Un Flic (2013 re-issue)$1,977--1--$1,977$45,58016Rialto Pictures
9Kon-Tiki$1,6955%9-5$188$1,516,13715Weinstein Company
10Pain and Gain$1,172-10%20-15$59$49,790,19415Paramount
11Copperhead$59536%20$298$168,9456Brainstorm Media