Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Wed, Aug. 14 2013

Wide (1000+)

#TitleWed, Aug. 14 2013LocationsAvg.TotalWks.Dist.
1We're the Millers$3,171,471-24%3,2600$973$48,785,2271Warner Bros. / New Line
2Elysium$2,720,361-31%3,284--$828$39,870,7271Sony / TriStar
3Planes$2,134,828-31%3,702--$577$29,943,8591Disney
4Percy Jackson: Sea of Monsters$1,563,771-36%3,031124$516$29,114,7491Fox
5The Smurfs 2$1,327,640-36%3,8671$343$51,179,4972Sony / Columbia
62 Guns$1,150,640-28%3,0283$380$52,634,9652Universal
7The Wolverine$915,187-28%2,867-918$319$115,209,3103Fox
8Despicable Me 2$862,225-29%2,395-455$360$341,475,6456Universal
9The Conjuring$760,141-22%2,650-465$287$123,279,6494Warner Bros. / New Line
10Grown Ups 2$441,031-29%2,102-750$210$125,321,8815Sony / Columbia
11Turbo$321,448-34%1,771-370$182$76,278,4294Fox / DreamWorks Animation
12The Heat$247,442-21%1,351-363$183$154,391,6677Fox
13Red 2$223,449-21%1,574-1181$142$50,087,8164Lionsgate / Summit

Limited (100 — 999)

#TitleWed, Aug. 14 2013LocationsAvg.TotalWks.Dist.
1Pacific Rim$211,034-24%980-823$215$97,495,3075Warner Bros.
2The Way, Way Back$186,650-26%780-133$239$16,945,1756Fox Searchlight
3Chennai Express$166,153-34%196--$848$3,004,1091UTV Motion Pictures
4Fruitvale Station$160,823-19%828-258$194$13,983,2835Weinstein Company
5Monsters University$111,465-30%405-215$275$260,566,9918Disney
6Man of Steel$100,778-22%426122$237$289,023,7879Warner Bros.
7World War Z$98,088-20%505-407$194$197,778,9688Paramount
8R.I.P.D.$57,360-17%478-510$120$32,156,5304Universal
9Star Trek Into Darkness$39,996-12%256-44$156$226,927,10013Paramount
10Epic$25,710-18%222-23$116$107,064,82212Fox
11Now You See Me$24,802-18%143-63$173$115,825,65711Lionsgate / Summit
12Fast & Furious 6$17,190-5%191-39$90$238,340,14012Universal
13The Internship$15,668-3%136-27$115$44,470,34010Fox
14The Croods$15,193-17%142-23$107$186,902,81221Fox / DreamWorks Animation
15The Great Gatsby (2013)$14,1907%135-93$105$144,751,63814Warner Bros.

Platform (1 — 99)

#TitleWed, Aug. 14 2013LocationsAvg.TotalWks.Dist.
1The Spectacular Now$30,708-11%1915$1,616$634,1442A24
2The To Do List$12,190-2%86-499$142$3,484,2843CBS Films
3Kevin Hart: Let Me Explain$8,725-15%77-137$113$32,191,0206Lionsgate / Summit
4In a World...$8,422-1%3--$2,807$96,1321Roadside Attractions
5Unfinished Song$7,801-11%53-15$147$1,533,0928Weinstein Company
6Much Ado About Nothing (2013)$7,4261%53-5$140$4,191,69610Roadside Attractions
7Mud$3,085-24%44-18$70$21,549,47816Roadside Attractions
8The Bling Ring$2,849-7%401$71$5,815,5979A24
9The Hangover Part III$2,548-13%46-57$55$112,195,29912Warner Bros.
10Pain and Gain$1,79923%19-1$95$49,808,49116Paramount
11Stories We Tell$1,385-16%10-7$139$1,573,54714Roadside Attractions
12Girl Most Likely$1,1208%12-24$93$1,373,2254Roadside Attractions