Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Tue, Aug. 20 2013

Wide (1000+)

#TitleTue, Aug. 20 2013LocationsAvg.TotalWks.Dist.
1Lee Daniels' The Butler$3,054,40713%2,933--$1,041$30,396,1241Weinstein Company
2We're the Millers$2,458,24713%3,32565$739$74,332,0052Warner Bros. / New Line
3Elysium$1,855,42219%3,2840$565$59,417,8392Sony / TriStar
4Planes$1,600,94013%3,71614$431$48,356,2072Disney
5Kick-Ass 2$1,558,20013%2,940--$530$16,272,9301Universal
6Percy Jackson: Sea of Monsters$1,222,96421%3,08049$397$41,512,5942Fox
7The Smurfs 2$873,96842%2,349-1518$372$58,571,1363Sony / Columbia
82 Guns$778,36521%2,471-557$315$60,877,0203Universal
9Jobs$701,0116%2,381--$294$8,077,5121Open Road
10The Wolverine$655,64623%2,058-809$319$121,738,9564Fox
11Despicable Me 2$581,76010%1,818-577$320$347,223,8357Universal
12The Conjuring$522,1408%2,001-649$261$128,844,3555Warner Bros. / New Line
13Paranoia$449,98924%2,459--$183$4,342,2951Relativity Media
14Grown Ups 2$197,84412%1,241-861$159$127,767,7226Sony / Columbia

Limited (100 — 999)

#TitleTue, Aug. 20 2013LocationsAvg.TotalWks.Dist.
1Turbo$137,5753%759-1012$181$77,929,1315Fox / DreamWorks Animation
2Pacific Rim$119,31016%444-536$269$98,612,0276Warner Bros.
3The Heat$114,55817%691-660$166$155,685,5578Fox
4Chennai Express$108,63879%190-6$572$4,183,8262UTV Motion Pictures
5The Way, Way Back$96,5201%457-323$211$18,042,7097Fox Searchlight
6Red 2$92,93818%715-859$130$51,132,7925Lionsgate / Summit
7Fruitvale Station$72,51711%477-351$152$14,777,7596Weinstein Company
8World War Z$66,64214%307-198$217$198,428,7159Paramount
9Man of Steel$66,52810%365-61$182$289,760,85710Warner Bros.
10R.I.P.D.$30,45015%203-275$150$32,480,4055Universal
11Star Trek Into Darkness$29,56512%210-46$141$227,217,75014Paramount
12Now You See Me$28,56929%134-9$213$116,049,29712Lionsgate / Summit
13Epic$18,29323%168-54$109$107,246,74313Fox
14The Croods$11,47629%114-28$101$187,013,17922Fox / DreamWorks Animation
15Fast & Furious 6$11,2807%141-50$80$238,476,00013Universal
16The Internship$9,1851%100-36$92$44,571,33311Fox

Platform (1 — 99)

#TitleTue, Aug. 20 2013LocationsAvg.TotalWks.Dist.
1The Spectacular Now$54,7342%5536$995$1,183,5403A24
2In a World...$31,51317%3734$852$390,0502Roadside Attractions
3The Great Gatsby (2013)$6,546-1%88-47$74$144,825,92315Warner Bros.
4Unfinished Song$5,43637%43-10$126$1,581,8729Weinstein Company
5Much Ado About Nothing (2013)$4,88650%36-17$136$4,228,51011Roadside Attractions
6Pain and Gain$4,733-6%8667$55$49,857,69417Paramount
7Kevin Hart: Let Me Explain$3,227-10%32-45$101$32,237,7347Lionsgate / Summit
8Mud$2,30235%28-16$82$21,570,68417Roadside Attractions
9The Bling Ring$1,23635%18-22$69$5,826,67610A24
10Underdogs (2013)$1,008-39%4--$252$21,3851Freestyle Releasing
11Stories We Tell$763-34%8-2$95$1,578,63315Roadside Attractions
12Inch'Allah$250-2%1--$250$455,6871eOne Films US
13Girl Rising$100-97%7--$14$1,517,23824Gathr Films
14Girl Most Likely$87-36%2-10$44$1,374,8885Roadside Attractions