Grosses

With $36.25M 'Dawn of the Planet of the Apes' Holds off 'The Purge: Anarchy' ($29.8M), 'Planes: Fire and Rescue' ($17.5M) and 'Sex Tape' ($14.6M)July 21, 2014 12:48 PM

by Daniel Garris

As was widely expected, Fox's Dawn of the Planet of the Apes held onto first place this weekend with $36.25 million. The critically acclaimed 3D sci-fi action sequel was down 50 percent from last weekend, which represented a very healthy second weekend hold for a blockbuster level film in the middle of summer. The film's second weekend hold was quite similar to the 49 percent 2011's Rise of the Planet of the Apes fell when it grossed $27.83 million during its second weekend of release. With a ten-day start of $139.21 million, Dawn of the Planet of the Apes is running an impressive 32 percent ahead of the $105.21 million ten-day take of Rise of the Planet of the Apes. This weekend's hold is a strong sign for Dawn of the Planet of the Apes going forward, though the film will also soon be facing more direct competition from the likes of Universal's Lucy, Paramount's Hercules and Disney's Guardians of the Galaxy.

Universal's The Purge: Anarchy was easily the strongest of the weekend's three new wide releases, with a second place take of $29.82 million. The sequel to last year's break-out horror film debuted in line with expectations. However, the film did open 12 percent below the $34.06 million debut of The Purge. The Purge: Anarchy took in $13.01 million on Friday (which included an estimated $2.6 million from Thursday night shows), fell 27 percent on Saturday to gross $9.51 million and fell just 23 percent on Sunday to take in $7.29 million. That placed the film's opening weekend to Friday ratio at 2.29 to 1, which represented a bit less initial front-loading than the 2.03 to 1 ratio registered by The Purge. The Purge: Anarchy will hope to hold up a bit better than The Purge did, in part from not having to face competition from the likes of Man of Steel and World War Z. The Purge: Anarchy received a solid B rating on CinemaScore. The audience breakdown for the film skewed slightly towards female moviegoers (52 percent) and towards moviegoers under the age of 25 (61 percent).

Planes: Fire and Rescue debuted in third with $17.51 million. The modestly budgeted computer animated sequel from Disney opened slightly below pre-release expectations and 21 percent below the $22.23 million debut of Planes last summer. While this summer has had a relatively limited amount of choices for family audiences, Planes: Fire and Rescue may have failed to have capitalized from the fairly empty family marketplace due in part to arriving in theatres so soon after its predecessor. Planes: Fire and Rescue opened with $6.37 million on Friday, increased 4 percent on Saturday to take in $6.61 million and fell 31 percent on Sunday to gross $4.53 million. That gave the film an opening weekend to Friday ratio of 2.75 to 1. Planes: Fire and Rescue received a strong A rating on CinemaScore. The audience breakdown for the film was split evenly between genders and skewed towards moviegoers 25 years and younger (59 percent). Family audiences represented 78 percent of the film's overall audience.

Sony's Sex Tape debuted in fourth with a significantly poorer than expected $14.61 million. The R-rated comedy starring Cameron Diaz and Jason Segel opened a disappointing 54 percent softer than the $31.60 million start of 2011's Bad Teacher. Sex Tape appears to have been hurt from both its poor critical reviews and from arriving in the marketplace on the heels of a number of successful comedies over the past few months (The Other Woman, Neighbors, 22 Jump Street and Tammy). Sex Tape opened with $5.67 million on Friday (which included an estimated $1.1 million from Thursday night shows), fell 7 percent on Saturday to gross $5.28 million and declined 31 percent on Sunday to gross $3.66 million. That placed the film's opening weekend to Friday ratio at 2.58 to 1. While Sex Tape could be helped out going forward by the lack of new comedies entering the marketplace over the next few weeks, its troubling C+ rating on CinemaScore isn't a good early sign. The audience breakdown for Sex Tape skewed slightly towards female moviegoers (53 percent) and moviegoers 30 years and over (52 percent).

Transformers: Age of Extinction rounded out the weekend's top five with $9.85 million. The fourth installment of Paramount's blockbuster sci-fi action franchise finally stabilized this weekend, as it was down a solid 40 percent. Transformers: Age of Extinction has grossed $227.00 million through 24 days of release. While that already makes the film one of the year's highest grossing releases thus far domestically, it is also a significant 28.5 percent softer than the $317.37 million 24-day take of 2011's Transformers: Dark of the Moon.

Warner's Tammy placed in sixth with $7.40 million. The Melissa McCarthy comedy vehicle was down a solid 41 percent and was likely helped out a bit this weekend by the poorer than expected start of Sex Tape. Tammy has grossed a very solid $71.05 million in 19 days, which already gives the film a current total gross to opening weekend ratio of 3.29 to 1.

On the platform front, IFC Films' Boyhood maintained momentum nicely this weekend by taking in $1.17 million from 34 locations. That gave the film a strong per-location average of $34,418 for the frame and represented a 202 percent increase over last weekend's five-location start. Boyhood has grossed a strong $1.79 million in ten days of platform release and will expand into additional locations next weekend.

Daily Domestic Gross Sun, Sep. 22 2013

Wide (1000+)

#TitleSun, Sep. 22 2013LocationsAvg.TotalWks.Dist.
1Prisoners$4,847,216-46%3,260--$1,487$20,817,0531Warner Bros.
2Insidious Chapter 2$2,669,014-59%3,155106$846$60,157,0782FilmDistrict
3The Family (2013)$1,674,944-48%3,0910$542$25,641,2442Relativity Media
4Battle of the Year$1,094,668-48%2,008--$545$4,603,1771Sony / Screen Gems
5We're the Millers$1,005,951-54%3,003-235$335$138,064,5687Warner Bros. / New Line
6Lee Daniels' The Butler$1,002,141-51%2,931-308$342$106,341,2376Weinstein Company
7Riddick$997,260-39%3,022-95$330$37,164,9103Universal
8Planes$787,861-43%2,446-293$322$86,392,0297Disney
9Percy Jackson: Sea of Monsters$476,615-47%1,473-165$324$64,248,0827Fox
10Despicable Me 2$391,560-43%1,004-2$390$360,730,82012Universal
11Elysium$371,070-46%1,392-328$267$90,790,0307Sony / TriStar
12One Direction: This Is Us$291,343-45%1,706-594$171$28,450,5264Sony / TriStar
13The Mortal Instruments: City of Bones$164,233-47%1,047-529$157$30,654,9015Sony / Screen Gems

Limited (100 — 999)

#TitleSun, Sep. 22 2013LocationsAvg.TotalWks.Dist.
1Instructions Not Included$1,917,179-9%97845$1,960$33,958,4134Lionsgate / Pantelion
2The Wizard of Oz 3D$1,059,737-17%318--$3,333$3,093,9981Warner Bros.
3The Smurfs 2$170,069-38%596-97$285$69,583,6928Sony / Columbia
4The World's End$168,079-50%833-410$202$25,223,6425Focus
52 Guns$154,160-49%752-156$205$74,468,1458Universal
6Thanks for Sharing$129,243-46%269--$480$536,5911Roadside Attractions
7The Wolverine$115,556-46%462-78$250$130,884,9169Fox
8Turbo$112,409-45%333-20$338$81,637,92910Fox / DreamWorks Animation
9The Conjuring$92,312-53%561-115$165$136,625,07510Warner Bros. / New Line
10The Spectacular Now$92,074-49%571-199$161$6,402,1368A24
11This Is The End$80,397-44%527-806$153$101,099,11415Sony / Columbia
12The Grandmaster$68,432-36%473-232$145$6,296,5535Weinstein Company
13The Heat$58,152-57%310-26$188$158,674,18013Fox
14Grown Ups 2$53,676-58%258-36$208$131,331,96011Sony / Columbia
15In a World...$51,314-57%1440$356$2,406,2417Roadside Attractions
16World War Z$49,501-43%203-77$244$202,136,14514Paramount
17Salinger$48,612-39%138134$352$358,1073Weinstein Company
18Pacific Rim$47,929-41%202-52$237$101,453,41411Warner Bros.
19Getaway$47,405-48%515-863$92$10,405,9734Warner Bros.
20The Way, Way Back$45,490-58%324-97$140$21,168,56912Fox Searchlight
21You're Next$42,870-56%532-578$81$18,317,1355Lionsgate
22Kick-Ass 2$27,135-40%201-142$135$28,751,7156Universal
23Jobs$26,650-31%152-87$175$16,052,6286Open Road
24R.I.P.D.$26,425-44%151-13$175$33,592,41510Universal
25Red 2$21,519-52%178-31$121$52,770,87710Lionsgate / Summit
26The Ultimate Life$20,923-52%184-228$114$1,261,3543High Top Releasing
27Now You See Me$19,755-47%133-38$149$117,698,89417Lionsgate / Summit
28Fruitvale Station$11,356-44%103-34$110$15,962,23711Weinstein Company
29Closed Circuit$9,006-46%105-308$86$5,733,3104Focus

Platform (1 — 99)

#TitleSun, Sep. 22 2013LocationsAvg.TotalWks.Dist.
1Enough Said$60,630-45%4--$15,158$286,5341Fox Searchlight
2Rush (2013)$49,634-31%5--$9,927$187,2891Universal
3Paranoia$13,492-49%8817$153$7,329,4316Relativity Media
4C.O.G.$7,418-47%20--$371$32,6771Screen Media / Focus World
5Populaire$7,366-42%205$368$106,2473Weinstein Company
6Chennai Express$5,681-40%20-10$284$5,294,8537UTV Motion Pictures
7Haute Cuisine$4,689-29%3--$1,563$15,3871Weinstein Company
8Much Ado About Nothing (2013)$4,39510%184$244$4,305,58916Roadside Attractions
9Unfinished Song$2,916-50%236$127$1,681,32414Weinstein Company
10Satyagraha$1,323-51%9-26$147$736,8264UTV Motion Pictures
11Afternoon Delight$1,031-58%12-27$86$174,4964The Film Arcade
12Passion$406-42%4-8$102$91,1864eOne Films US
13Savannah$404-6%4-2$101$36,7465Ketchup Entertainment
14Jayne Mansfield's Car$397-56%6-5$66$14,2762Anchor Bay Films
15I Spit on Your Grave 2$14558%1--$145$4411Anchor Bay Films
16Stories We Tell$75-89%51$15$1,597,01020Roadside Attractions