Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Wed, Oct. 9 2013

Wide (1000+)

#TitleWed, Oct. 9 2013LocationsAvg.TotalWks.Dist.
1Gravity$5,338,032-20%3,575--$1,493$73,788,7391Warner Bros.
2Cloudy with a Chance of Meatballs 2$814,646-23%4,0010$204$62,854,7242Sony / Columbia
3Runner Runner$623,545-25%3,026--$206$9,838,4221Fox
4Prisoners$468,398-23%3,236-54$145$49,497,4053Warner Bros.
5Don Jon$418,427-19%2,4220$173$17,417,3132Relativity Media
6Rush (2013)$404,025-19%2,30811$175$19,444,9093Universal
7Baggage Claim$244,005-21%2,0303$120$15,967,9862Fox Searchlight
8Insidious Chapter 2$233,340-16%2,607-513$90$75,548,7554FilmDistrict
9The Family (2013)$141,458-21%2,023-871$70$35,099,0714Relativity Media
10We're the Millers$124,386-17%1,606-799$77$145,301,5209Warner Bros. / New Line
11Lee Daniels' The Butler$123,597-15%1,563-499$79$112,797,0148Weinstein Company

Limited (100 — 999)

#TitleWed, Oct. 9 2013LocationsAvg.TotalWks.Dist.
1Enough Said$214,621-4%437210$491$6,049,4623Fox Searchlight
2Pulling Strings$109,125-29%387--$282$2,867,0941Lionsgate / Pantelion
3Instructions Not Included$94,628-21%858-90$110$41,585,7856Lionsgate / Pantelion
4Metallica Through The Never$56,6263%589284$96$2,906,5872Picturehouse
5Grace Unplugged$53,674-9%511--$105$1,168,7831Roadside Attractions
6Riddick$47,710-14%795-1031$60$41,354,7305Universal
7Battle of the Year$33,125-38%907-1101$37$8,610,7703Sony / Screen Gems
8Percy Jackson: Sea of Monsters$29,933-18%513-494$58$66,082,8639Fox
9Despicable Me 2$26,675-15%485-263$55$362,522,91014Universal
10The Wolverine$17,412-16%241-88$72$131,646,97111Fox
11Planes$16,072-9%376-1050$43$88,187,7559Disney
12Besharam$15,857-57%2170$73$551,8851Reliance Entertainment
13Red 2$15,563-13%20393$77$53,093,04712Lionsgate / Summit
142 Guns$14,985-17%200-203$75$75,292,54510Universal
15The Wizard of Oz 3D$14,0953%246-59$57$5,447,8523Warner Bros.
16Turbo$13,817-18%222-60$62$82,266,43712Fox / DreamWorks Animation
17The Heat$10,974-17%182-69$60$159,172,09915Fox
18The Conjuring$10,122-8%202-136$50$137,194,82112Warner Bros. / New Line
19The World's End$7,324-22%131-150$56$25,862,6837Focus
20The Way, Way Back$2,319-23%131-27$18$21,399,38214Fox Searchlight

Platform (1 — 99)

#TitleWed, Oct. 9 2013LocationsAvg.TotalWks.Dist.
1In a World...$6,843-1%78-43$88$2,727,8029Roadside Attractions
2Linsanity$5,7962%9--$644$116,7231Ketchup Entertainment
3Haute Cuisine$5,3487%6046$89$121,5443Weinstein Company
4Pacific Rim$5,048-13%92-48$55$101,745,10413Warner Bros.
5The Spectacular Now$3,651-33%58-84$63$6,753,99110A24
6Thanks for Sharing$3,604-11%65-186$55$1,021,5893Roadside Attractions
7Fruitvale Station$3,071-11%7634$40$16,058,67013Weinstein Company
8Populaire$2,56417%5834$44$158,8595Weinstein Company
9Salinger$2,5035%21-113$119$563,7645Weinstein Company
10World War Z$2,415-4%75-85$32$202,356,82316Paramount
11The Grandmaster$2,051-33%35-108$59$6,574,8537Weinstein Company
12We Are What We Are (2013)$1,53418%86$192$29,8992eOne Films US
13You're Next$612-35%45-67$14$18,428,9237Lionsgate
14The Wicker Man: The Final Cut$481--10$481$16,8602Rialto Pictures
15C.O.G.$4184%4-5$105$54,6943Screen Media / Focus World
16Stories We Tell$37187%2-2$186$1,599,91322Roadside Attractions
17Much Ado About Nothing (2013)$3613%6-2$60$4,328,52718Roadside Attractions
18The Ultimate Life$348-7%9-38$39$1,327,1495High Top Releasing
19The Last Day of August$22126%1--$221$2,3361Striped Entertainment