'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily Domestic Gross Wed, Jan. 15 2014

Wide (1000+)

#TitleWed, Jan. 15 2014LocationsAvg.TotalWks.Dist.
1Lone Survivor$2,817,500-22%2,8752873$980$47,978,2463Universal
2American Hustle$1,011,962-23%2,629111$385$104,577,0915Sony / Columbia
3The Wolf of Wall Street$1,000,355-23%2,521-36$397$81,742,3233Paramount
4Frozen (2013)$751,353-23%3,239-79$232$319,808,2588Disney
5The Hobbit: The Desolation of Smaug$594,455-24%3,075-655$193$244,222,6395Warner Bros. / New Line
6Saving Mr. Banks$552,107-20%2,671561$207$70,678,2645Disney
7Her (2013)$507,059-20%1,7291682$293$10,446,3424Warner Bros.
8The Legend Of Hercules$482,113-20%2,104--$229$10,557,4051Lionsgate / Summit
9Anchorman 2: The Legend Continues$394,486-21%3,012-395$131$119,562,7074Paramount
10Paranormal Activity: The Marked Ones$340,565-24%2,88316$118$29,643,2812Paramount
11The Hunger Games: Catching Fire$290,785-18%1,762-381$165$414,714,2378Lionsgate
12The Secret Life of Walter Mitty$287,625-21%2,584-338$111$53,527,2113Fox
1347 Ronin$163,080-29%1,359-1331$120$37,008,1803Universal
14Grudge Match$116,423-24%2,005-851$58$28,810,7993Warner Bros.
15Walking With Dinosaurs$60,091-23%1,339-1221$45$33,916,1314Fox
16Tyler Perry's A Madea Christmas$46,238-20%1,040-434$44$52,009,6905Lionsgate

Limited (100 — 999)

#TitleWed, Jan. 15 2014LocationsAvg.TotalWks.Dist.
1August: Osage County$700,110-15%905900$774$9,852,7603Weinstein Company
2Philomena$199,789-8%6070$329$22,524,3328Weinstein Company
3Inside Llewyn Davis$175,630-14%729573$241$9,861,3656CBS Films
4Nebraska$129,030-11%521281$248$8,606,3979Paramount Vantage
5The Book Thief$46,270-11%303-26$153$19,879,93110Fox
612 Years a Slave$45,358-13%114-37$398$39,047,65313Fox Searchlight
7Captain Phillips$44,212230%903--$49$105,054,50714Sony / Columbia
8Dallas Buyers Club$42,298-16%125-3$338$16,811,46711Focus
9Gravity$38,356-17%155-10$247$256,352,54115Warner Bros.
10Mandela: Long Walk to Freedom$31,993-17%363-647$88$7,860,7467Weinstein Company
11Thor: The Dark World$25,925-13%257-34$101$204,014,66010Disney
12Last Vegas$20,816-19%240-17$87$63,456,33611CBS Films
13Cloudy with a Chance of Meatballs 2$15,911-9%264-14$60$118,117,93616Sony / Columbia
14Jackass Presents: Bad Grandpa$11,192-9%192-28$58$101,865,45012Paramount
15Lee Daniels' The Butler$8,520-18%1363$63$116,454,70522Weinstein Company
16Free Birds$7,787-14%232-21$34$55,147,62411Relativity Media
17Despicable Me 2$4,0950%137-14$30$368,061,26528Universal

Platform (1 — 99)

#TitleWed, Jan. 15 2014LocationsAvg.TotalWks.Dist.
1All Is Lost$5,69850%69-2$83$6,130,79213Roadside Attractions
2Justin Bieber's Believe$4,475-43%75-962$60$6,205,5633Open Road
3Escape Plan$3,584-9%77-7$47$25,132,22813Lionsgate / Summit
4Out of the Furnace$2,0093%37-22$54$11,220,5176Relativity Media
5Percy Jackson: Sea of Monsters$621-27%33-6$19$68,539,84423Fox
6Return to Nuke 'Em High: Volume 1$12043%1--$120$3,5561Anchor Bay Films