Grosses

'Star Trek Into Darkness' Falls Short Of Expectations; 'Iron Man 3' and 'Gatsby' Hold Up WellMay 18, 2013 04:43 AM

by Phil Contrino

Despite posting strong early numbers on Friday, Star Trek Into Darkness has cooled down. The sci-fi extravaganza is now on pace for $68 million from Friday-Sunday after tallying $22 million on Friday. That will put its 4-day total at $81.5 million. Even Paramount was expecting $100 million in four days. Negative word of mouth doesn't seem to be the culprit. Into Darkness is creating plenty of buzz on Facebook and Twitter, and it boasts an "A" from CinemaScore. The impact of Iron Man 3's monster debut combined with the impending release of The Hangover Part III and Fast & Furious 6 could be to blame. 2009's Star Trek made $82.7 million during its first four full days of release, or approximately $87.5 million when adjusting for inflation. 

Iron Man 3 wasn't hurt by Into Darkness as much as it could have been. The Disney release fell 50 percent during its sophomore frame. Everything from this point on is icing on the cake for Iron Man 3 now that it has hit $1 billion globally. 

Being sandwiched in between Iron Man 3 and Star Trek Into Darkness would be daunting for any film, but The Great Gatsby is holding up reasonably well in the face of it. The period flick is on pace to drop 54 percent during its sophomore frame. Gatsby will hit $100 million in North America by next weekend, and its overseas rollout is just beginning. WB's gamble seems to be paying off.

 

Studio Weekend Estimates (Domestic) Fri, Nov. 5 - Sun, Nov. 7

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Megamind$47,650,000--3,944--$12,082$47,650,0001Paramount / DreamWorks
2Due Date$33,500,000--3,355--$9,985$33,500,0001Warner Bros.
3For Colored Girls$20,100,000--2,127--$9,450$20,100,0001Lionsgate
4Red (2010)$8,900,000-17%3,229-120$2,756$71,912,8764Summit
5Saw 3D$8,200,000-66%2,8080$2,920$38,800,7082Lionsgate
6Paranormal Activity 2$7,298,000-56%3,168-71$2,304$77,223,1223Paramount
7Jackass 3D$5,097,000-40%2,165-974$2,354$110,814,0754Paramount
8Hereafter$4,020,000-37%2,365-59$1,700$28,729,6694Warner Bros.
9Secretariat$4,002,000-20%2,614-494$1,531$50,965,3535Disney
10The Social Network$3,600,000-20%1,860-907$1,935$85,046,6326Sony / Columbia
11Life As We Know It$3,070,000-24%1,950-910$1,574$48,510,0735Warner Bros.

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Conviction$1,555,000-15%672107$2,314$4,721,1444Fox Searchlight
2The Town$1,190,000-40%801-807$1,486$89,773,8578Warner Bros.
3The Girl Who Kicked the Hornet's Nest$736,7442%18663$3,961$1,986,0132Music Box
4Easy A$500,000-53%468-794$1,068$57,248,6118Sony / Screen Gems
5Legend of the Guardians: The Owls of Ga'Hoole$460,000-74%740-1270$622$53,990,0957Warner Bros.
6Waiting for 'Superman'$386,000-25%242-88$1,595$5,398,8437Paramount Vantage
7Wall Street: Money Never Sleeps$355,000-55%353-580$1,006$51,909,2907Fox
8Despicable Me$320,81520%307-28$1,045$248,304,82518Universal
9Toy Story 3$262,000-14%264-73$992$414,287,72121Disney
10You Will Meet a Tall Dark Stranger$239,181-30%143-187$1,673$2,757,3297Sony Pictures Classics
11Devil$220,100-58%284-351$775$33,462,3108Universal
12You Again$204,000-52%283-390$721$25,092,9607Disney
13Stone$177,000-28%109-16$1,624$1,491,0175Relativity / Overture
14It's Kind of a Funny Story$171,549-61%201-276$853$6,194,1715Focus
15Nowhere Boy$145,46611%17522$831$1,200,4555Weinstein Company
16Alpha and Omega$135,600-68%288-388$471$24,443,0368Lionsgate
17N-Secure$70,245-76%105-262$669$2,567,4364Freestyle
18Case 39$66,000-63%157-249$420$13,177,6856Paramount Vantage

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Fair Game (2010)$700,000--46--$15,217$700,0001Summit
2Inside Job$278,79251%6632$4,224$970,2605Sony Pictures Classics
3127 Hours$265,925--4--$66,481$265,9251Fox Searchlight
4Tamara Drewe$58,996109%2714$2,185$223,8105Sony Pictures Classics
5Catfish$51,700-47%55-82$940$3,153,1488Universal / Rogue
6Let Me In$32,000-81%95-283$337$11,999,1006Relativity / Overture
7Buried$26,800-51%46-61$583$1,028,8617Lionsgate
8Jack Goes Boating$16,00032%8-27$2,000$494,7828Relativity / Overture
9The Tillman Story$13,450-18%240$560$765,47212Weinstein Company
10Wild Target$12,312-47%62$2,052$45,6002Freestyle
11The Wildest Dream: Conquest of Everest$11,23113%90$1,248$608,66814National Geographic
12Waste Land$9,754-1%21$4,877$19,2032Arthouse Films
13Restrepo$590-43%1-2$590$1,324,91520National Geographic