Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Studio Weekend Estimates (Domestic) Fri, Apr. 5 - Sun, Apr. 7

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Evil Dead$26,000,000--3,025--$8,595$26,000,0001Sony / TriStar
2G.I. Joe: Retaliation$21,100,000-48%3,73415$5,651$86,663,0602Paramount
3The Croods$21,100,000-21%3,879-186$5,440$125,800,2023Fox / DreamWorks Animation
4Jurassic Park 3D$18,247,000--2,771--$6,585$18,247,0001Universal
5Olympus Has Fallen$10,042,000-29%3,059-47$3,283$71,115,5013FilmDistrict
6Tyler Perry's Temptation$10,000,000-54%2,0470$4,885$38,383,3412Lionsgate
7Oz: The Great and Powerful$8,171,000-30%2,905-419$2,813$212,767,7185Disney
8The Host (2013)$5,239,000-51%3,2020$1,636$19,664,7132Open Road
9The Call$3,500,000-29%2,002-437$1,748$45,481,0934Sony / TriStar
10Admission$2,054,466-36%1,407-754$1,460$15,374,0143Focus
11Spring Breakers$1,200,000-57%1,072-307$1,119$12,644,7424A24

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Identity Thief$818,000-26%721-361$1,135$131,253,6309Universal
2Silver Linings Playbook$607,000-33%524-228$1,158$129,728,64721Weinstein Company
3Life of Pi$360,000-16%269-71$1,338$123,925,62120Fox
4Quartet$358,000-6%252-50$1,421$17,191,76013Weinstein Company
5Snitch (2013)$263,000-41%304-442$865$41,821,1227Lionsgate / Summit
6Warm Bodies$260,000111%287125$906$65,574,30410Lionsgate / Summit
7Escape From Planet Earth$236,0000%432-545$546$54,414,6698Weinstein Company
8The Gatekeepers$171,492-15%13126$1,309$2,115,32510Sony Pictures Classics
9A Good Day to Die Hard$162,0002%22516$720$66,792,4828Fox
10Django Unchained$134,000-22%183-50$732$162,545,30515Weinstein Company
11Hansel and Gretel: Witch Hunters$131,000-29%180-22$728$55,432,15611Paramount
12Emperor$126,000-15%120-18$1,050$3,103,3645Roadside Attractions
13Dead Man Down$50,00075%14671$342$10,828,1295FilmDistrict

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1The Place Beyond the Pines$695,041149%3026$23,168$1,081,0712Focus
2The Sapphires$322,000350%6048$5,367$473,9523Weinstein Company
3No (2013)$219,797-3%8919$2,470$1,619,7778Sony Pictures Classics
4The Company You Keep$146,058--5--$29,212$146,0581Sony Pictures Classics
5Ginger & Rosa$140,000-18%9921$1,414$589,8044A24
6Trance$136,103--4--$34,026$136,1031Fox Searchlight
7From Up on Poppy Hill$133,66913%4015$3,342$475,4604GKIDS
8Renoir$103,00058%2014$5,150$200,4082IDP / Samuel Goldwyn
9Starbuck$62,06625%3114$2,002$3,609,8483eOne Films US
10Stoker$62,000-65%89-105$697$1,626,1626Fox Searchlight
11The Impossible$41,600-9%80-6$520$18,889,55516Lionsgate / Summit
12Rise of The Guardians$39,000-40%89-45$438$103,396,31520Paramount / DreamWorks
13Blancanieves$35,85442%1410$2,561$73,6032Cohen Media Group
14Upstream Color$31,500--1--$31,500$31,5001ERBP
15Reality$18,00054%128$1,500$55,2384Oscilloscope
16Upside Down$7,418-6%10-9$742$102,9584Millennium Entertainment
17Bless Me, Ultima$6,799-40%5-6$1,360$1,559,3687Arenas Entertainment
18Somebody Up There Likes Me (2013)$6,060--1--$6,060$84,3585Tribeca Film
19Wrong$2,673-87%8-11$334$33,0752Drafthouse Films