Grosses

'Lucy' Takes in Strong $61.3M in Seven Days; 'Hercules' Claims $41.6MAugust 01, 2014 12:35 PM

by Daniel Garris

Universal's Lucy took in $3.23 million on Thursday to lead the daily box office for a seventh consecutive and final day. The modestly budgeted sci-fi action film starring Scarlett Johansson did fall a significant 14 percent from Wednesday, as the film clearly took a hit from the strong Thursday evening launch of Disney's Guardians of the Galaxy. Lucy was the week's top film with a stronger than expected seven-day start of $61.29 million. While Lucy is showing early signs of front-loading thus far, the film's holding power won't be as important given the strength of its opening week performance.

Hercules held steady in second place with $2.12 million. The Dwayne Johnson led 3D action-adventure film from Paramount and MGM was down a sharp 19 percent from Wednesday. Clearly Hercules also took a big hit on Thursday from the arrival of Guardians of the Galaxy in the marketplace. While it didn't light the box office on fire this week, Hercules did exceed its relatively modest expectations with a seven-day start of $41.65 million. That placed the film in second for the week.

Fox's Dawn of the Planet of the Apes took in $1.61 million to remain in third. The 3D sci-fi action sequel fell 13 percent from Wednesday and 51 percent from last Thursday. Despite strong word of mouth, Dawn of the Planet of the Apes clearly took a hit this week from the stronger than expected performances of Lucy and Hercules. Dawn of the Planet of the Apes placed in third for the week with $24.94 million. That was down 53 percent from the previous frame and brings the film's three-week total to a strong $180.63 million.

Planes: Fire and Rescue claimed fourth place with $1.31 milllion. The modestly budgeted computer animated sequel from Disney was down only 4 percent from Wednesday, which represented the day's strongest daily percentage hold among wide releases. The film was down 35 percent from last Thursday. Planes: Fire and Rescue placed in fifth for the week with $15.35 million. That was down 40.5 percent from last week and brings the film's two-week total to $41.17 million.

Universal's The Purge: Anarchy rounded out the day's unchanged top five with $1.13 million. The low budget horror sequel fell 9 percent from Wednesday and a respectable 47 percent from last Thursday. The Purge: Anarchy claimed fourth place this week with $16.03 million. That was down 61 percent from the film's opening week performance and brings the film's two-week total to a very solid $57.41 million.

Daily domestic gross

DateDayDay no.Top 10 GrossLW%Total Daily GrossTop movie of the day
Jul 10Thu191$13,244,537-56%$15,269,604Transformers: Age of Extinction
Jul 09Wed190$13,920,000-48%$15,968,603Transformers: Age of Extinction
Jul 04Fri185$33,498,583-48%$37,913,006Transformers: Age of Extinction
Jul 07Mon188$15,959,089-25%$17,995,188Transformers: Age of Extinction
Jul 06Sun187$35,421,549-24%$39,914,587Transformers: Age of Extinction
Jul 05Sat186$46,425,414-23%$52,341,800Transformers: Age of Extinction
Jul 08Tue189$18,554,711-15%$20,885,785Transformers: Age of Extinction
Jul 22Tue203$18,210,044-14%$20,703,500Dawn of The Planet of The Apes
Jul 21Mon202$15,140,097-10%$17,208,534Dawn of The Planet of The Apes
Jul 23Wed204$14,620,541-7%$16,907,148Dawn of The Planet of The Apes
Jul 30Wed211$13,634,087-7%$16,440,728Lucy
Jul 31Thu212$11,870,627-6%$14,364,246Lucy
Jul 24Thu205$12,605,677-4%$14,667,274Dawn of The Planet of The Apes
Jul 18Fri199$45,048,634-4%$49,465,760The Purge: Anarchy
Jul 20Sun201$35,872,742-3%$40,211,593Dawn of The Planet of The Apes
Jul 26Sat207$48,267,288-3%$55,924,465Lucy
Jul 17Thu198$13,073,435-1%$14,872,336Dawn of The Planet of The Apes
Jul 19Sat200$49,629,195-1%$56,056,470Dawn of The Planet of The Apes
Jul 25Fri206$45,654,8731%$51,412,233Lucy
Jul 29Tue210$18,590,1362%$21,800,236Lucy
Jul 13Sun194$36,947,0194%$40,880,252Dawn of The Planet of The Apes
Jul 01Tue182$21,751,9616%$22,731,905Transformers: Age of Extinction
Jul 14Mon195$16,898,5496%$18,902,656Dawn of The Planet of The Apes
Jul 27Sun208$38,172,1486%$44,137,753Lucy
Jul 12Sat193$50,185,2108%$56,114,075Dawn of The Planet of The Apes
Jul 28Mon209$16,545,4389%$19,547,104Lucy
Jul 16Wed197$15,749,62913%$17,865,330Dawn of The Planet of The Apes
Jul 15Tue196$21,196,21814%$23,627,030Dawn of The Planet of The Apes
Jul 11Fri192$46,710,96539%$51,067,184Dawn of The Planet of The Apes
Jul 02Wed183$26,989,87063%$29,658,911Transformers: Age of Extinction
Jul 03Thu184$29,853,611109%$33,256,600Transformers: Age of Extinction