The Vault
What's Popping? - Hollywood Goes Green
by Amy Nicholson - Christian Toto
Tags: Ecoselect , Oceans , Popcorn , going green
WHAT’S POPPING? Landmark’s quest for a greener popcorn bag by Amy Nicholson “I t actually wasn’t much of a tough decision,” says Damien Farley, head of concessions for Landmark Theaters, on the chain’s recent switch to eco-friendly bags. They had standards: biodegradable, natural water-bas...
Hollywood Goes Green - It's Pretty Easy Being Green
by Christian Toto - S. Matthew Bauer
Tags: Avatar , Oceans , Spitfire Strategies , going green
GO GREEN > HOLLYWOOD GOES GREEN threatened by pollution and over-fi shing. That same day, Avatar hit DVD and Blu-ray shelves. Despite the dazzling CGI effects, the environmental messages within the movie can’t be missed. The peaceful citizens of Na’vi protect their planet from aggressive earth...
It's Pretty Easy Being Green - The Magnificent Eight
by S. Matthew Bauer - Amy Nicholson
Tags: Biodegradable , compost , conservation , energy
GO GREEN > IT’S PRETTY EASY BEING GREEN and Earth-friendly solvents, some changes are too subtle for the public to applaud. Here’s a flashy option: turn your staff into green, recycling, composting hippies. Start your green endeavor by recruiting that staff member with a bit of moxie; you’re g...


