Grosses

'Heaven Is For Real' Takes $7.85M on Good Friday, Topping 'Transcendence' ($4.82M)April 19, 2014 04:05 AM

by BoxOffice Staff

Captain America: The Winter Soldier led its third Friday of release with $9.57 million, increasing its domestic total to $184.5 million through 15 days of release--17 percent ahead of Thor: The Dark World at the same point. BoxOffice projects a strong $24.5 million Easter weekend take for the Marvel sequel.

Rio 2 is also holding its own with $9.2 million yesterday, giving it $62.1 million after 8 days in release. The animated sequel is running 5 percent behind the pace of the 2011 original film. BoxOffice projects Rio 2 will earn $22.5 million in its sophomore frame.

Sony's Heaven Is for Real continues to perform well in its extended Easter weekend launch as it pulled off an upset over Transcendence yesterday. After bringing in $7 million combined on Wednesday and Thursday, the faith-based adaptation earned another $7.85 million on Good Friday as the film continues to crossover between mainstream and church-going audiences. BoxOffice projects Heaven will tally $19 million over the 3-day frame, giving it a strong 5-day start of $26 million through Easter Sunday. The film's Flixster score is a very encouraging 80 percent, on par with Son of God's 82 percent on the first Saturday of its release.

Warner Bros. reports that Transcendence earned a meager $4.82 million on Good Friday--including Thursday night's $850,000 early show debut. From there, BoxOffice projects a disastrous $12.2 million weekend for the $100 million+ sci-fi flick. By comparison, 2011's Source Code opened to $5.1 million before going to a $14.8 million opening weekend in April 2011. Early word of mouth isn't doing Transcendence any favors as WB reports audiences gave the pic a poor C+ Cinemascore, while the film's Flixster approval/anticipation rating is down to 50 percent after just one day of release. The writing was on the wall going into release as Rotten Tomatoes critics rate it a mere 19 percent fresh as of Saturday morning.

A Haunted House 2 brought in $4.03 million for its first day, significantly down from its predecessor's $6.8 million opening Friday. BoxOffice projects a soft $9.8 million weekend. Critics, unsurprisingly, disapprove of the film (7 percent on Rotten Tomatoes), but Flixster's community gives the film a 75 percent score as of Saturday morning.

Rounding out the weekend's new releases, Disneynature's Bears pulled a modest $2.3 million yesterday and is projected to earn $5.4 million over Easter weekend. While that's noticeably down from Chimpanzee's $3.55 million opening day two years ago, it should be noted that Earth Day fell on Sunday that year while Easter had already passed two weeks earlier. With Earth Day 2014 landing on this coming Tuesday, Bears could see slight back-loading after the weekend. Critics' reviews (88 percent) and early word of mouth (80 percent on Flixster) appear healthy.

Additional reporting by Daniel Garris

Daily Domestic Gross Sat, Mar. 12 2011

Wide (1000+)

#TitleSat, Mar. 12 2011LocationsAvg.TotalWks.Dist.
1Battle: Los Angeles$13,369,5240%3,417--$3,913$26,768,8341Sony / Columbia
2Rango$10,150,44687%3,9236$2,587$61,172,6832Paramount
3Red Riding Hood$5,732,50615%3,030--$1,892$10,717,6441Warner Bros.
4The Adjustment Bureau$5,237,11053%2,8477$1,840$35,644,3652Universal
5Mars Needs Moms$3,116,25881%3,117--$1,000$4,838,5951Disney
6Beastly$2,161,94129%1,9597$1,104$15,728,9212CBS Films
7Hall Pass$2,161,68242%2,555-395$846$33,520,2613Warner Bros. / New Line
8Just Go With It$1,832,70451%2,398-522$764$93,031,1735Sony / Columbia
9The King's Speech$1,693,32779%1,768-472$958$128,078,87516Weinstein Company
10Gnomeo and Juliet$1,668,168103%2,585-399$645$87,974,9695Disney
11Unknown (2011)$1,555,68662%2,303-610$676$57,557,6444Warner Bros.
12I Am Number Four$1,002,22753%2,005-898$500$49,852,8894Disney / DreamWorks
13Justin Bieber: Never Say Never$620,92574%1,247-1007$498$70,554,4325Paramount
14Take Me Home Tonight$513,53026%2,0030$256$5,540,2812Relativity Media

Limited (100 — 999)

#TitleSat, Mar. 12 2011LocationsAvg.TotalWks.Dist.
1Big Mommas: Like Father, Like Son$650,587105%931-711$699$34,825,0844Fox
2Cedar Rapids$418,54867%394159$1,062$4,345,6795Fox Searchlight
3The Fighter$275,42480%463-112$595$92,783,59614Paramount
4Yogi Bear$227,078112%404138$562$98,535,74913Warner Bros.
5True Grit (2010)$210,90888%401-324$526$169,279,46712Paramount
6Black Swan$204,11867%337-344$606$105,813,99815Fox Searchlight
7The Green Hornet$170,07448%30940$550$97,388,8339Sony / Columbia
8Drive Angry$129,77547%551-1739$236$10,221,8333Summit
9No Strings Attached$84,28451%254-171$332$69,955,9608Paramount
10Biutiful$83,69486%114-32$734$4,466,08011Roadside Attractions
11The Roommate$74,08164%213-393$348$37,117,3366Sony / Screen Gems
12Little Fockers$53,18582%177-44$300$148,352,89012Universal
13Harry Potter and the Deathly Hallows: Part 1$42,00254%122-86$344$294,684,11417Warner Bros.
14The Chronicles of Narnia: The Voyage of the Dawn Treader$35,55878%123-62$289$104,097,90914Fox

Platform (1 — 99)

#TitleSat, Mar. 12 2011LocationsAvg.TotalWks.Dist.
1Jane Eyre (2011)$74,94353%4--$18,736$123,9731Focus
2Kill the Irishman$62,44645%5--$12,489$105,3711Anchor Bay Films
3Hubble 3D$49,94027%490$1,019$22,480,39052Warner Bros. / IMAX
4Blue Valentine (2010)$27,21461%60-36$454$9,497,63911Weinstein Company
5The Company Men$26,01589%63-49$413$4,142,4098Weinstein Company
6The Rite$22,18270%85-116$261$32,707,5557Warner Bros. / New Line
7127 Hours$21,31344%79-56$270$18,222,30819Fox Searchlight
8happythankyoumoreplease$21,29054%1917$1,121$78,3552Anchor Bay Films
9The Eagle$20,99848%99-228$212$19,279,8015Focus
10Gulliver's Travels (2010)$19,80463%99-57$200$42,631,13512Fox
11Rabbit Hole$11,46090%38-17$302$2,151,47913Lionsgate
12Season of the Witch$11,14870%54-55$206$24,786,16310Relativity Media
13The Mechanic$9,09041%42-67$216$28,924,3547CBS Films
14From Prada to Nada$4,65069%33-2$141$2,953,6737Lionsgate / Pantelion
15I Love You Phillip Morris$3,29746%12-1$275$1,975,60115Roadside Attractions
16Vidal Sassoon: The Movie$2,8226%3-1$941$69,2075Phase 4 Films
17Winter's Bone$2,06260%9-4$229$6,526,21840Roadside Attractions
18Diary of a Country Priest (2011 re-issue)$1,95232%10$1,952$31,5133Rialto
19Saint Misbehavin’: The Wavy Gravy Movie$1,406-9%1--$1,406$26,83715Argot Pictures