Grosses

'Dawn of the Planet of the Apes' Conquers the Box Office with $73.0M DebutJuly 13, 2014 08:20 AM

by Daniel Garris

Fox's Dawn of the Planet of the Apes was off to a strong start this weekend with an estimated $73.0 million. The 3D sci-fi action sequel opened ahead of its lofty pre-release expectations and an impressive 33 percent stronger than the $54.81 million debut of 2011's Rise of the Planet of the Apes. Dawn of the Planet of the Apes was helped out by a number of factors this weekend, including very strong critical reviews, the already strong reception to Rise of the Planet of the Apes, a relatively empty marketplace for the middle of July and the added advantage of higher priced 3D admissions (which Rise of the Planet of the Apes didn't have).

Dawn of the Planet of the Apes opened with $27.73 million on Friday (which included an estimated $4.1 million from late night shows on Thursday), fell 8 percent on Saturday to take in $25.500 million and is estimated to decline 22.5 percent on Sunday to gross $19.78 million. That places the film's estimated opening weekend to Friday ratio at an encouraging 2.63 to 1. Dawn of the Planet of the Apes received a solid A- rating on CinemaScore, which is also an encouraging sign. Going forward, the film will hope to follow in the footsteps of Rise of the Planet of the Apes, which held up very nicely back in 2011 (that film registered a total gross to opening weekend ratio of 3.23 to 1).

After topping the box office for the past two weeks; Transformers: Age of Extinction fell to second this weekend with an estimated $16.5 million. The fourth installment of Paramount's blockbuster sci-fi action franchise fell a sharp 55 percent, as it took a clear hit from the arrival of Dawn of the Planet of the Apes in the marketplace this weekend. Transformers: Age of Extinction surpassed the $200 million mark this weekend and has grossed $209.03 million through 17 days of release. While that is in line with the lower end of expectations, it also places the film a significant 27 percent behind the $287.87 million 17-day take of 2011's Transformers: Dark of the Moon.

Warner's Tammy was down one spot from last weekend to claim third with an estimated $12.91 million. The Melissa McCarthy comedy vehicle was down a solid 40 percent, though it should also be noted that last weekend's performance was deflated a bit by the film's Wednesday opening. Tammy continues to perform well (especially with its modest price tag in mind) with a twelve-day take of $57.35 million. That places the film 38 percent behind the $92.64 million twelve-day take of last year's The Heat. Tammy will face new direct competition next weekend when Sony releases fellow comedy Sex Tape on Friday.

High-profile holdovers 22 Jump Street and How to Train Your Dragon 2 claimed fourth and fifth place this weekend with respective estimated takes of $6.7 million and $5.87 million. Sony's 22 Jump Street was down just 32 percent from last weekend, while Fox's How to Train Your Dragon 2 fell 35 percent. Both films were aided this weekend by the overall marketplace being slow by usual mid-July standards. Respective 31-day totals stand at an impressive $171.96 million for 22 Jump Street and an underwhelming $152.07 million for How to Train Your Dragon 2.

In their second weekend of release, Relativity's Earth to Echo and Sony's Deliver Us from Evil placed in sixth and seventh respectively with $5.5 million and $4.7 million. Earth to Echo was down a healthy 34 percent from last weekend, while Deliver Us from Evil was down an underwhelming 52 percent. Respective twelve-day totals stand at a respectable $24.59 million for Earth to Echo and at a softer than expected $25.00 million for Deliver Us from Evil.

Upon expanding into moderate release, The Weinstein Company's Begin Again placed in ninth with an estimated $2.94 million. The John Carney directed film starring Keira Knightley and Mark Ruffalo averaged a respectable $3,126 for the frame from 939 locations. The 17-day total for Begin Again stands at $5.29 million.

On the platform front, IFC Films' Boyhood was off to a strong start with an estimated $359,000 from five locations in New York and Los Angeles. That gave the critically acclaimed Richard Linklater directed film an impressive per-location average of $71,800. That represented the second highest per-screen average of 2014 thus far for a platform launch (behind only The Grand Budapest Hotel). Boyhood will expand into additional locations next weekend.

Daily Domestic Gross Wed, Aug. 24 2011

Wide (1000+)

#TitleWed, Aug. 24 2011LocationsAvg.TotalWks.Dist.
1The Help$2,636,642-14%2,690156$980$79,656,9362Disney / DreamWorks
2Rise of the Planet of the Apes$1,390,106-23%3,471-220$400$138,418,3433Fox
3Spy Kids: All The Time in the World$901,065-32%3,295--$273$14,979,3901Weinstein Company
4The Smurfs$779,492-28%3,057-370$255$120,298,4024Sony / Columbia
5Conan the Barbarian (2011)$727,137-32%3,015--$241$12,807,5641Lionsgate
630 Minutes or Less$719,711-28%2,8880$249$28,420,1892Sony / Columbia
7Fright Night (2011)$669,645-29%3,114--$215$10,552,5121Disney / DreamWorks
8Final Destination 5$662,487-29%3,1550$210$34,728,7172Warner Bros. / New Line
9Crazy, Stupid, Love$551,482-17%1,940-695$284$66,053,0014Warner Bros.
10Harry Potter and the Deathly Hallows: Part 2$508,281-15%1,738-676$292$367,711,6406Warner Bros.
11One Day$493,021-26%1,721--$286$6,785,9541Focus
12Captain America: The First Avenger$400,440-18%1,988-847$201$166,086,7315Paramount
13Cowboys & Aliens$387,275-15%2,213-1097$175$90,759,4904Universal
14The Change-Up$310,270-21%1,633-1280$190$32,991,0303Universal
15Glee: The 3D Concert Movie$244,327-13%1,982-58$123$11,230,2642Fox

Limited (100 — 999)

#TitleWed, Aug. 24 2011LocationsAvg.TotalWks.Dist.
1Horrible Bosses$141,151-13%755-583$187$113,036,7177Warner Bros. / New Line
2Sarah's Key$95,735-7%201100$476$3,354,3455Weinstein Company
3Friends With Benefits$66,171-22%413-881$160$54,934,9205Sony / Screen Gems
4Transformers: Dark of the Moon$65,015-15%484-402$134$348,752,0658Paramount / DreamWorks
5Bridesmaids$39,040-9%244-41$160$167,780,94515Universal
6Zookeeper$38,698-20%370-378$105$76,900,3727Sony / Columbia
7Mr. Popper's Penguins$33,531-18%274-20$122$66,734,71310Fox
8Green Lantern$33,056-18%2420$137$115,709,65710Warner Bros.
9Kung Fu Panda 2$28,317-22%237-15$119$164,038,65413Paramount / DreamWorks
10X-Men: First Class$16,072-18%146-37$110$145,993,24612Fox
11The Hangover Part II$15,571-4%193-39$81$254,222,08413Warner Bros.
12Monte Carlo$7,379-13%107-17$69$22,836,3778Fox

Platform (1 — 99)

#TitleWed, Aug. 24 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$45,2921%490$924$11,915,12720Warner Bros. / IMAX
2The Devil's Double$20,396-8%83-6$246$1,065,0684Lionsgate
3Another Earth$18,008-4%875$207$989,9245Fox Searchlight
4The Tree of Life$16,594-17%96-22$173$12,748,95313Fox Searchlight
5Super 8$13,648-6%86-22$159$125,732,03511Paramount
6Attack the Block$12,114-8%444$275$642,0424Sony / Screen Gems
7Beginners$9,237-1%69-34$134$5,667,64312Focus
8The Future$9,0705%3111$293$361,1734Roadside Attractions
9Snow Flower and the Secret Fan$5,6523%37-67$153$1,300,0596Fox Searchlight
10Thor$4,0206%54-27$74$181,026,50416Paramount
11Rio (2011)$3,645-21%68-31$54$143,570,30819Fox
12A Better Life$2,693-10%6514$41$1,740,7129Summit
13Project Nim$1,170-8%12-6$98$337,9997Roadside Attractions
145 Days of War$84230%2--$421$8,4321Anchor Bay Films
15Everything Must Go$4704%41$118$2,707,59115Roadside Attractions
16Queen of the Sun: What are the Bees Telling Us?$371-59%3--$124$239,82149Collective Eye
17Insidious$31633%9-4$35$53,985,12121FilmDistrict
18The Conspirator$17915%42$45$11,535,99919Roadside Attractions
19Daylight (2011)$75-3%1--$75$4,1016Cinema Purgatorio