Grosses

'Captain America 2' Still #1 with $26.6M; 'Heaven is for Real' Breaks Out with $21.5M; 'Transcendence' BombsApril 20, 2014 08:48 AM

by Daniel Garris

Disney's Captain America: The Winter Soldier took in an estimated $26.61 million this weekend to lead the weekend box office for a third consecutive frame. The blockbuster 3D superhero sequel from Marvel is set to surpass the $200 million domestic milestone on Sunday, making it the second release of 2014 to reach the milestone (The LEGO Movie being the first). Captain America: The Winter Soldier was down 36 percent from last weekend, which indicates that strong word of mouth is really starting to kick in for the film. With a 17-day take of $201.53 million, Captain America: The Winter Soldier is now running 20 percent ahead of the $167.92 million 17-day gross of last year's Thor: The Dark World and will soon surpass that film's final domestic gross of $206.36 million.

Fox's Rio 2 held steady in second place with an estimated $22.5 million. The 3D computer animated sequel from Blue Sky Studios was down 43 percent from last weekend. That represented a harsher second weekend decline than 2011's Rio experienced, when it fell 33 percent to gross $26.32 million. Rio 2 has grossed $75.36 million through ten days of release. That is 7 percent softer than the $80.81 million ten-day take of Rio, but Rio 2 is still performing well in its own right, especially when considering its strength overseas. With the lack of high-profile animated releases entering the marketplace between now and June 13, when Fox releases How to Train Your Dragon 2, Rio 2 is likely to stabilize going forward.

Heaven is for Real exceeded its rapidly rising expectations this weekend with an estimated third place start of $21.5 million. The low-budget faith-based drama from Sony has grossed $28.53 million in its first five days of release. With a five-day to three-day ratio of 1.33 to 1, Heaven is for Real clearly built up momentum once the weekend arrived, as moviegoers were in the mood to catch the film over Easter weekend. The five-day start for Heaven is for Real was an impressive 12 percent stronger than the $25.39 million five-day launch of The Last Song over Easter weekend back in 2010.

Heaven is for Real took in $7.85 million on Good Friday, increased 5 percent on Saturday to take in $8.26 million and is estimated to fall 35 percent on Sunday to gross $5.39 million. The film's estimated opening weekend to Friday ratio of 2.74 to 1 is extremely strong for a faith-based film over Easter weekend and is a good early sign going forward. The film's A rating on CinemaScore is also a strong sign for the film. The audience breakdown for Heaven is for Real skewed heavily towards female moviegoers (62 percent) and slightly towards moviegoers 35 years and older (51 percent).

On the other end of the box office spectrum, Warner's Transcendence bombed this weekend with an estimated fourth place start of just $11.15 million. The pricey sci-fi film starring Johnny Depp had been widely expected to get off to a lackluster start this weekend, but the film was ultimately unable to live up to its relatively modest expectations for a film of its cost. Clearly, the film's largely negative critical reviews didn't help matters this weekend. The opening weekend performance of Transcendence was quite similar to the $11.59 million launch of Grindhouse over Easter weekend back in 2007.

Transcendence opened with $4.85 million on Friday (with an alarmingly high $850,000 of that total coming from Thursday night shows), fell a harsh 21 percent on Saturday to take in $3.82 million and is estimated to slide 35 percent on Sunday to gross $2.49 million. The film's estimated opening weekend to Friday ratio of 2.30 to 1 is soft for a film aimed at adult audiences over Easter weekend. The audience breakdown for the film skewed towards male moviegoers (56 percent) and moviegoers over the age of 25 (56 percent). Transcendence looks to fade away from theatres quickly, especially with it having received a disappointing C+ rating on CinemaScore.

Also off to a lackluster start this weekend was Open Road's A Haunted House 2. The low-budget horror comedy sequel starring Marlon Wayans debuted in fifth with an estimated $9.1 million. That was below pre-release expectations and was a disappointing 50 percent softer than the $18.10 million start of last year's A Haunted House. A Haunted House 2 opened with $4.04 million on Friday, fell 25 percent to take in $3.03 million on Saturday and is estimated to fall 33 percent on Sunday to gross $2.03 million. That places the film's estimated opening weekend to Friday ratio at just 2.25 to 1. A Haunted House 2 received an underwhelming B- rating on CinemaScore and is extremely likely to be front-loaded towards its opening weekend performance.

The weekend's other new wide release, Bears, debuted in eleventh with an estimated $4.77 million. The latest nature documentary from Disneynature opened softer than was widely anticipated and 20 percent below the $6.00 million start of African Cats over Easter weekend back in 2011. However, it should be noted that African Cats did have the added advantage of having Earth Day fall on its opening Friday. With Earth Day falling this coming Tuesday, Bears is likely to hold up nicely during the midweek. The film received a strong A rating on CinemaScore.

Daily Domestic Gross Sun, Jun. 10 2012

Wide (1000+)

#TitleSun, Jun. 10 2012LocationsAvg.TotalWks.Dist.
1Madagascar 3: Europe's Most Wanted$17,096,727-24%4,258--$4,015$60,316,7381Paramount / DreamWorks
2Prometheus$13,563,254-15%3,396--$3,994$51,050,1011Fox
3Snow White and the Huntsman$6,666,405-25%3,7774$1,765$98,537,4752Universal
4Men in Black 3$3,933,246-30%3,792-456$1,037$135,901,0943Sony / Columbia
5Marvel's The Avengers$3,365,949-26%3,129-541$1,076$572,300,4636Disney
6The Best Exotic Marigold Hotel$938,582-32%1,2984$723$31,040,7356Fox Searchlight
7What to Expect When You're Expecting$755,960-32%2,087-820$362$35,823,5984Lionsgate
8The Dictator$679,265-20%1,651-998$411$55,281,1034Paramount
9Battleship$664,360-28%1,954-1190$340$59,820,2154Universal
10Dark Shadows$392,662-33%1,550-1452$253$73,785,8405Warner Bros.
11Chernobyl Diaries$239,152-23%1,180-1253$203$16,942,6853Warner Bros.

Limited (100 — 999)

#TitleSun, Jun. 10 2012LocationsAvg.TotalWks.Dist.
1For Greater Glory$362,73615%642-115$565$3,522,5182ARC Entertainment
2The Hunger Games$322,261-25%751-348$429$400,272,53512Lionsgate
3The Lucky One (2012)$99,495-33%402-2$248$59,477,8128Warner Bros.
4Think Like a Man$95,086-28%287-222$331$90,313,4228Sony / Screen Gems
5Dr. Seuss' The Lorax$85,550-39%290-25$295$212,028,51015Universal
6Mirror Mirror$77,081-48%303-54$254$63,477,02711Relativity Media
721 Jump Street$73,282-28%258-72$284$137,634,84913Sony / Columbia
8The Three Stooges$67,547-37%245-40$276$43,122,9729Fox
9Crooked Arrows$67,518-24%278-49$243$1,557,8984Branded/Peck Films
10Rowdy Rathore$42,174-33%100-20$422$654,3522UTV Communications
11The Pirates! Band of Misfits$41,408-29%317-268$131$28,971,7057Sony / Columbia
12Wrath of the Titans$33,673-17%150-55$224$83,411,36111Warner Bros.
13The Five-Year Engagement$31,500-41%175-43$180$28,490,2257Universal
14Journey 2: The Mysterious Island$29,558-18%126-29$235$103,547,48318Warner Bros. / New Line
15The Cabin in the Woods$18,887-25%113-23$167$41,290,3059Lionsgate
16Safe (2012)$18,854-6%111-64$170$17,051,4687Lionsgate

Platform (1 — 99)

#TitleSun, Jun. 10 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$456,194-28%9680$4,752$3,731,0013Focus
2The Intouchables$117,493-29%7727$1,526$1,014,6103Weinstein Company
3To the Arctic 3D$45,777-29%511$898$3,180,1658Warner Bros. / IMAX
4Safety Not Guaranteed$28,668-32%9--$3,185$97,7621FilmDistrict
5Born to Be Wild 3D$12,933-27%330$392$19,354,15162Warner Bros. / IMAX
6Girl in Progress$10,626-4%577$186$2,556,0845Lionsgate / Pantelion
7Piranha 3DD$8,694-41%78-8$111$315,3742Weinstein Company
8Lola Versus$8,618-40%4--$2,155$31,8151Fox Searchlight
9The Artist$4,065-30%36-51$113$44,650,53729Weinstein Company
10The Raven$3,209-41%34-27$94$15,817,3077Relativity Media
11Cartas a Elena$2,9667%12--$247$7,7111Freestyle Releasing
12Bully (2012)$2,789-29%31-57$90$3,463,48911Weinstein Company
13Sound of My Voice$2,620-23%24-24$109$386,4957Fox Searchlight
14High School$1,10017%4-196$275$136,0812Anchor Bay Films
15Friends With Kids$82643%5-3$165$7,250,08714Roadside Attractions