Grosses

'Captain America 2' Still #1 with $26.6M; 'Heaven is for Real' Breaks Out with $21.5M; 'Transcendence' BombsApril 20, 2014 08:48 AM

by Daniel Garris

Disney's Captain America: The Winter Soldier took in an estimated $26.61 million this weekend to lead the weekend box office for a third consecutive frame. The blockbuster 3D superhero sequel from Marvel is set to surpass the $200 million domestic milestone on Sunday, making it the second release of 2014 to reach the milestone (The LEGO Movie being the first). Captain America: The Winter Soldier was down 36 percent from last weekend, which indicates that strong word of mouth is really starting to kick in for the film. With a 17-day take of $201.53 million, Captain America: The Winter Soldier is now running 20 percent ahead of the $167.92 million 17-day gross of last year's Thor: The Dark World and will soon surpass that film's final domestic gross of $206.36 million.

Fox's Rio 2 held steady in second place with an estimated $22.5 million. The 3D computer animated sequel from Blue Sky Studios was down 43 percent from last weekend. That represented a harsher second weekend decline than 2011's Rio experienced, when it fell 33 percent to gross $26.32 million. Rio 2 has grossed $75.36 million through ten days of release. That is 7 percent softer than the $80.81 million ten-day take of Rio, but Rio 2 is still performing well in its own right, especially when considering its strength overseas. With the lack of high-profile animated releases entering the marketplace between now and June 13, when Fox releases How to Train Your Dragon 2, Rio 2 is likely to stabilize going forward.

Heaven is for Real exceeded its rapidly rising expectations this weekend with an estimated third place start of $21.5 million. The low-budget faith-based drama from Sony has grossed $28.53 million in its first five days of release. With a five-day to three-day ratio of 1.33 to 1, Heaven is for Real clearly built up momentum once the weekend arrived, as moviegoers were in the mood to catch the film over Easter weekend. The five-day start for Heaven is for Real was an impressive 12 percent stronger than the $25.39 million five-day launch of The Last Song over Easter weekend back in 2010.

Heaven is for Real took in $7.85 million on Good Friday, increased 5 percent on Saturday to take in $8.26 million and is estimated to fall 35 percent on Sunday to gross $5.39 million. The film's estimated opening weekend to Friday ratio of 2.74 to 1 is extremely strong for a faith-based film over Easter weekend and is a good early sign going forward. The film's A rating on CinemaScore is also a strong sign for the film. The audience breakdown for Heaven is for Real skewed heavily towards female moviegoers (62 percent) and slightly towards moviegoers 35 years and older (51 percent).

On the other end of the box office spectrum, Warner's Transcendence bombed this weekend with an estimated fourth place start of just $11.15 million. The pricey sci-fi film starring Johnny Depp had been widely expected to get off to a lackluster start this weekend, but the film was ultimately unable to live up to its relatively modest expectations for a film of its cost. Clearly, the film's largely negative critical reviews didn't help matters this weekend. The opening weekend performance of Transcendence was quite similar to the $11.59 million launch of Grindhouse over Easter weekend back in 2007.

Transcendence opened with $4.85 million on Friday (with an alarmingly high $850,000 of that total coming from Thursday night shows), fell a harsh 21 percent on Saturday to take in $3.82 million and is estimated to slide 35 percent on Sunday to gross $2.49 million. The film's estimated opening weekend to Friday ratio of 2.30 to 1 is soft for a film aimed at adult audiences over Easter weekend. The audience breakdown for the film skewed towards male moviegoers (56 percent) and moviegoers over the age of 25 (56 percent). Transcendence looks to fade away from theatres quickly, especially with it having received a disappointing C+ rating on CinemaScore.

Also off to a lackluster start this weekend was Open Road's A Haunted House 2. The low-budget horror comedy sequel starring Marlon Wayans debuted in fifth with an estimated $9.1 million. That was below pre-release expectations and was a disappointing 50 percent softer than the $18.10 million start of last year's A Haunted House. A Haunted House 2 opened with $4.04 million on Friday, fell 25 percent to take in $3.03 million on Saturday and is estimated to fall 33 percent on Sunday to gross $2.03 million. That places the film's estimated opening weekend to Friday ratio at just 2.25 to 1. A Haunted House 2 received an underwhelming B- rating on CinemaScore and is extremely likely to be front-loaded towards its opening weekend performance.

The weekend's other new wide release, Bears, debuted in eleventh with an estimated $4.77 million. The latest nature documentary from Disneynature opened softer than was widely anticipated and 20 percent below the $6.00 million start of African Cats over Easter weekend back in 2011. However, it should be noted that African Cats did have the added advantage of having Earth Day fall on its opening Friday. With Earth Day falling this coming Tuesday, Bears is likely to hold up nicely during the midweek. The film received a strong A rating on CinemaScore.

Daily Domestic Gross Sat, Sep. 14 2013

Wide (1000+)

#TitleSat, Sep. 14 2013LocationsAvg.TotalWks.Dist.
1Insidious Chapter 2$13,397,398-34%3,049--$4,394$33,628,7611FilmDistrict
2The Family (2013)$5,367,4740%3,091--$1,736$10,742,2661Relativity Media
3Riddick$2,758,54526%3,11710$885$29,206,8052Universal
4Lee Daniels' The Butler$2,424,99942%3,239-91$749$98,586,5075Weinstein Company
5We're the Millers$2,377,63736%3,238-207$734$130,313,0026Warner Bros. / New Line
6Planes$1,419,821100%2,739-294$518$82,046,2146Disney
7One Direction: This Is Us$1,033,04624%2,300-435$449$26,350,2903Sony / TriStar
8Elysium$911,67344%1,720-521$530$87,884,4586Sony / TriStar
9Percy Jackson: Sea of Monsters$881,69093%1,638-407$538$61,548,3066Fox
10Despicable Me 2$613,660126%1,006-44$610$358,716,60511Universal
11The World's End$576,02240%1,243-277$463$23,651,7544Focus
12The Mortal Instruments: City of Bones$501,53253%1,576-943$318$29,344,5334Sony / Screen Gems
13This Is The End$315,58712%1,333-828$237$100,239,27814Sony / Columbia
14Getaway$275,18114%1,378-757$200$9,812,6183Warner Bros.
15You're Next$200,686-18%1,110-792$181$17,823,7314Lionsgate

Limited (100 — 999)

#TitleSat, Sep. 14 2013LocationsAvg.TotalWks.Dist.
1Instructions Not Included$1,382,388-1%933216$1,482$25,109,5583Lionsgate / Pantelion
22 Guns$363,20027%908-257$400$73,227,6207Universal
3The Smurfs 2$297,822146%693-256$430$68,737,4567Sony / Columbia
4The Spectacular Now$291,18427%770355$378$5,552,6777A24
5The Wolverine$246,71536%540-158$457$130,088,5848Fox
6The Conjuring$240,0738%676-40$355$135,864,9669Warner Bros. / New Line
7Turbo$194,561101%353-5$551$80,991,9099Fox / DreamWorks Animation
8The Grandmaster$192,23630%705-99$273$5,697,7954Weinstein Company
9The Way, Way Back$135,57257%421-129$322$20,782,10011Fox Searchlight
10Grown Ups 2$132,94139%294-61$452$130,952,77910Sony / Columbia
11In a World...$130,97657%14442$910$1,985,4746Roadside Attractions
12World War Z$130,48440%280-94$466$201,742,80213Paramount
13The Heat$128,03342%336-14$381$158,233,32312Fox
14Kick-Ass 2$104,61530%343-319$305$28,491,7105Universal
15The Ultimate Life$97,80316%4120$237$1,011,7352High Top Releasing
16Pacific Rim$97,27454%254-53$383$101,130,75610Warner Bros.
17Closed Circuit$94,15646%413-457$228$5,537,3553Focus
18Jobs$84,00150%239-263$351$15,830,0395Open Road
19Red 2$61,02350%209-41$292$52,599,8489Lionsgate / Summit
20R.I.P.D.$58,22058%164-17$355$33,422,2359Universal
21Now You See Me$55,10341%171-34$322$117,542,52316Lionsgate / Summit
22White House Down$30,56445%117-51$261$73,086,99312Sony / Columbia
23Fruitvale Station$30,43319%137-51$222$15,861,27310Weinstein Company

Platform (1 — 99)

#TitleSat, Sep. 14 2013LocationsAvg.TotalWks.Dist.
1Man of Steel$27,36056%91-110$301$291,005,46314Warner Bros.
2Salinger$20,57686%40$5,144$145,3522Weinstein Company
3Paranoia$18,39439%71-107$259$7,249,4125Relativity Media
4Populaire$15,75254%1512$1,050$49,2322Weinstein Company
5Chennai Express$15,281112%30-23$509$5,258,6646UTV Motion Pictures
6Afternoon Delight$12,95522%3914$332$142,2443The Film Arcade
7Satyagraha$11,28079%35-44$322$717,8293UTV Motion Pictures
8Jayne Mansfield's Car$3,98818%11--$363$7,3581Anchor Bay Films
9Much Ado About Nothing (2013)$3,21278%14-5$229$4,289,69915Roadside Attractions
10Unfinished Song$3,20948%17-4$189$1,659,21313Weinstein Company
11Contempt (2013 re-issue)$2,76430%10$2,764$18,1672Rialto Pictures
12Passion$2,3518%12-1$196$84,1553eOne Films US
13Savannah$1,13518%61$189$33,2154Ketchup Entertainment
14Underdogs (2013)$152300%10$152$35,2075Freestyle Releasing
15Stories We Tell$48-24%4-5$12$1,595,65619Roadside Attractions